Brilliant strategy for business : how to plan, implement and evaluate strategy at any level of management / / Chris Dalton

• Autore: Dalton Chris
• Pubblicazione: Harlow, England : , : Pearson, , [2016]; ©2016
• Edizione: 1st edition
• Descrizione fisica: 1 online resource (1 volume) : illustrations
• Disciplina: 658.4012
• Soggetto topico: Strategic planning
• Note generali: Includes index.
• Nota di bibliografia: Includes bibliographical references and index.
• Nota di contenuto: Cover -- Title Page -- Copyright -- Contents -- About the author -- Acknowledgements -- Introduction -- How the book is organised -- part 1 Getting to grips with strategy -- 1 How to be a brilliant business strategist -- 2 Strategic issues -- 3 Strategic directions -- part 2 Business level strategy -- 4 Finding competitive advantage -- 5 Strategy as learning and innovation -- 6 Strategy, day to day -- 7 How to lead, implement change and evaluate strategy -- part 3 Strategic thinking in a changing world -- 8 The purpose and future of strategy -- 9 How to break the rules of strategy -- Epilogue -- Further reading -- Twenty prominent strategists -- Index.
• Sommario/riassunto: In Business, strategy is king. Leadership and hard work are all very well and luck is mighty useful, but it is strategy that makes or breaks a business, organisation or team. Of course, it is easier to talk a good strategic game than it is to execute one. This book will help you turn your words into effective and successful actions.
• Titolo autorizzato: Brilliant strategy for business
• ISBN: 1-292-10787-1; 1-292-10786-3
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910154762003321
• Lo trovi qui: Univ. Federico II
• Serie: Brilliant.