Organisational Communication in Africa : Navigating a Digitalising World / / edited by Sam Erevbenagie Usadolo, Blessing Makwambeni, Queen Emwenkeke Usadolo
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| Autore: |
Usadolo Sam Erevbenagie
|
| Titolo: |
Organisational Communication in Africa : Navigating a Digitalising World / / edited by Sam Erevbenagie Usadolo, Blessing Makwambeni, Queen Emwenkeke Usadolo
|
| Pubblicazione: | Cham : , : Springer Nature Switzerland : , : Imprint : Palgrave Macmillan, , 2025 |
| Edizione: | 1st ed. 2025. |
| Descrizione fisica: | 1 online resource (0 pages) |
| Disciplina: | 658.45 |
| Soggetto topico: | Communication in organizations |
| Intercultural communication | |
| Digital media | |
| Organizational and Strategic Communication | |
| International and Intercultural communication | |
| Digital and New Media | |
| Altri autori: |
MakwambeniBlessing
UsadoloQueen Emwenkeke
|
| Nota di contenuto: | CHAPTER 1.-Introduction.-Digitalisation and Organisational Communication.-CHAPTER 2.-Exploring the impact of new digital communication on effective organisational communication.-CHAPTER 3. -Internal social media and organizational communication -- Opportunities and challenges.-CHAPTER 4.-Harmonising social media use and organisational communication.-CHAPTER 5.-Social media and stakeholder engagemen -Evaluating the influence of social media on organisational communication.-CHAPTER 6.-Rethinking oranisational communication in the digital and unprecedented crises era.-CHAPTER 7.-When the tide backfires -- A critical review of hashtag usage for organisational communication.-CHAPTER 8.-Appropriation of artificial intellicgence in organisational communication.-A scoping review -CHAPTER 9.-Communication in organisations -- The role of social capital.-CHAPTER 10.-A south aftrican perspective on universiy organisational communication -- Attracting and retaining students.-CHAPTER 11.-Brand communication and its influence on brand loyalty in the banking industry.-The case of first national bank customers.-CHAPTER 12.-Interface between communication and committee system in enhance legislative performance for public good -- A lagos state house of assembly example. |
| Sommario/riassunto: | This book delves comprehensively into organisational communication in Africa in the digital age, alongside other organisational changes. This makes it a valuable resource for scholars, practitioners, and students in organisational communication, corporate communication, public relations, and development communication – both within Africa and across the globe. Through diverse perspectives and evidence-based insights, the book equips readers with the knowledge and tools needed to navigate the ever-changing organisational landscape and achieve success in our rapidly evolving world. Sam Erevbenagie Usadolo is a senior lecturer, course coordinator and research coordinator in the English and Communication Programme at the Durban University of Technology in South Africa. Blessing Makwambeni is a senior lecturer and postgraduate co-rodinator in the Media Department at the Cape Peninsula University of Technology in South Africa. Queen Usadolo is a senior lecturer in the Department of Industrial Psychology and Human Resource Management at the North-West University, Vaal Tringle Campus. |
| Titolo autorizzato: | Organisational Communication in Africa |
| ISBN: | 9783031706561 |
| 3031706560 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910983345003321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |