Strategies in emerging markets [[electronic resource] ] : a case book on Danish multinational corporations in China and India / / by Michael W. Hansen ... [et al.]
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| Autore: |
Hansen Michael W (Michael Wendelboe)
|
| Titolo: |
Strategies in emerging markets [[electronic resource] ] : a case book on Danish multinational corporations in China and India / / by Michael W. Hansen ... [et al.]
|
| Pubblicazione: | Copenhagen, : Copenhagen Business School Press, 2010 |
| Edizione: | 1st ed. |
| Descrizione fisica: | 1 online resource (186 p.) |
| Soggetto topico: | Corporations, Danish - China |
| Corporations, Danish - India | |
| International business enterprises - Denmark | |
| Soggetto geografico: | Denmark Foreign economic relations China Case studies |
| Denmark Foreign economic relations India Case studies | |
| Altri autori: | HansenMichael W |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references. |
| Nota di contenuto: | ""How the cases illustrate challenges and opportunities in emerging markets""""Conclusion""; ""Chapter 2 Carlsberg A/S � Probably the best beer company in western China""; ""Introducing Carlsberg A/S""; ""Organization""; ""Towards an emerging market strategy""; ""Carlsberg in Russia""; ""Carlsberg in China""; ""Exhibits for Carlsberg A/S case""; ""Exhibit 1 � Carlsberg A/S key figures""; ""Exhibit 2 � The global beer industry, 2007""; ""Exhibit 3 � Carlsberg A/S global markets, 2007""; ""Exhibit 4 � Carlsberg�s competitors""; ""Exhibit 5 � Carlsberg A/S regional strategies"" |
| ""Chapter 3 ECCO A/S � Producing the Dragon�s footwear""""Introducing ECCO A/S""; ""Products and markets""; ""ECCO�s global value chain � “From Cow to Customer�""; ""ECCO A/S in China""; ""Dealing with the Dragon""; ""Exhibits for ECCO A/S case""; ""Exhibit 1 � ECCO�s key figures""; ""Exhibit 2 � ECCO�s organization""; ""Exhibit 3 � Composition of sales""; ""Exhibit 4 � ECCO�s global value chain""; ""Exhibit 5 � Converting skin and hides into leather""; ""Exhibit 6 � Composition of an ECCO shoe""; ""Exhibit 7 � ECCO�s production output worldwide 2004-2008"" | |
| ""Exhibit 8 � The ECCO Code of Conduct""""Exhibit 9 � Key figures from ECCO Xiamen""; ""Chapter 4 Casting the global turnaround of FLSmidth � The Indian case""; ""The crises of FLSmidth""; ""FLSmidth: “One source � one partner�""; ""Organization""; ""Products and markets""; ""Financial performance""; ""Competitive strategy""; ""Casting the Indian case""; ""Implementing the Indian strategy""; ""The challenges of moving from routine work to higher value-adding activities""; ""The challenges of integrating with the Danish operations"" | |
| ""The challenges of recruitment and infrastructure""""Exhibits for FLSmidth A/S case""; ""Exhibit 1 � FLSmidth�s key figures ""; ""Exhibit 2 � Group structure""; ""Exhibit 3 � Organization""; ""Exhibit 4 � Cement and minerals production process""; ""Exhibit 5 � Future product mix expectations""; ""Exhibit 6 � Market share and peer comparison""; ""Exhibit 7 � Overview of peer group activities""; ""Exhibit 8 � Geographical breakdown of revenue (2008)""; ""Chapter 5 Bestseller � Facing a new competitive landscape in China""; ""Introducing Bestseller A/S"" | |
| ""Products and markets"" | |
| Titolo autorizzato: | Strategies in emerging markets |
| ISBN: | 87-630-9943-8 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910785808503321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |