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100   $a20110105d2010      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 00$aStrategies in emerging markets$b[electronic resource] $ea case book on Danish multinational corporations in China and India /$fby Michael W. Hansen ... [et al.]
205   $a1st ed.
210   $aCopenhagen $cCopenhagen Business School Press$d2010
215   $a1 online resource (186 p.)
300   $aDescription based upon print version of record.
311   $a87-630-0236-1 
320   $aIncludes bibliographical references.
327   $a""How the cases illustrate challenges and opportunities in emerging markets""""Conclusion""; ""Chapter 2 Carlsberg A/S a??? Probably the best beer company in western China""; ""Introducing Carlsberg A/S""; ""Organization""; ""Towards an emerging market strategy""; ""Carlsberg in Russia""; ""Carlsberg in China""; ""Exhibits for Carlsberg A/S case""; ""Exhibit 1 a??? Carlsberg A/S key figures""; ""Exhibit 2 a??? The global beer industry, 2007""; ""Exhibit 3 a??? Carlsberg A/S global markets, 2007""; ""Exhibit 4 a??? Carlsberga???s competitors""; ""Exhibit 5 a??? Carlsberg A/S regional strategies""
327   $a""Chapter 3 ECCO A/S a??? Producing the Dragona???s footwear""""Introducing ECCO A/S""; ""Products and markets""; ""ECCOa???s global value chain a??? a???From Cow to Customera???""; ""ECCO A/S in China""; ""Dealing with the Dragon""; ""Exhibits for ECCO A/S case""; ""Exhibit 1 a??? ECCOa???s key figures""; ""Exhibit 2 a??? ECCOa???s organization""; ""Exhibit 3 a??? Composition of sales""; ""Exhibit 4 a??? ECCOa???s global value chain""; ""Exhibit 5 a??? Converting skin and hides into leather""; ""Exhibit 6 a??? Composition of an ECCO shoe""; ""Exhibit 7 a??? ECCOa???s production output worldwide 2004-2008""
327   $a""Exhibit 8 a??? The ECCO Code of Conduct""""Exhibit 9 a??? Key figures from ECCO Xiamen""; ""Chapter 4 Casting the global turnaround of FLSmidth a??? The Indian case""; ""The crises of FLSmidth""; ""FLSmidth: a???One source a??? one partnera???""; ""Organization""; ""Products and markets""; ""Financial performance""; ""Competitive strategy""; ""Casting the Indian case""; ""Implementing the Indian strategy""; ""The challenges of moving from routine work to higher value-adding activities""; ""The challenges of integrating with the Danish operations""
327   $a""The challenges of recruitment and infrastructure""""Exhibits for FLSmidth A/S case""; ""Exhibit 1 a??? FLSmidtha???s key figures ""; ""Exhibit 2 a??? Group structure""; ""Exhibit 3 a??? Organization""; ""Exhibit 4 a??? Cement and minerals production process""; ""Exhibit 5 a??? Future product mix expectations""; ""Exhibit 6 a??? Market share and peer comparison""; ""Exhibit 7 a??? Overview of peer group activities""; ""Exhibit 8 a??? Geographical breakdown of revenue (2008)""; ""Chapter 5 Bestseller a??? Facing a new competitive landscape in China""; ""Introducing Bestseller A/S""
327   $a""Products and markets""
606   $aCorporations, Danish$zChina$vCase studies
606   $aCorporations, Danish$zIndia$vCase studies
606   $aInternational business enterprises$zDenmark$vCase studies
607   $aDenmark$xForeign economic relations$zChina$vCase studies
607   $aDenmark$xForeign economic relations$zIndia$vCase studies
615  0$aCorporations, Danish
615  0$aCorporations, Danish
615  0$aInternational business enterprises
700   $aHansen$b Michael W$g(Michael Wendelboe)$081899
701   $aHansen$b Michael W$081899
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910785808503321
996   $aStrategies in emerging markets$93709533
997   $aUNINA