Communicating to advance the public's health : workshop summary / / Ellen Bayer and Darla Thompson, rapporteurs ; Roundtable on Population Health Improvement, Board on Population Health and Public Health Practice
(Visualizza in formato marc)
(Visualizza in BIBFRAME)
| Titolo: |
Communicating to advance the public's health : workshop summary / / Ellen Bayer and Darla Thompson, rapporteurs ; Roundtable on Population Health Improvement, Board on Population Health and Public Health Practice
|
| Pubblicazione: | Washington, District of Columbia : , : The National Academies Press, , 2015 |
| ©2015 | |
| Descrizione fisica: | 1 online resource (96 p.) |
| Disciplina: | 362.1014 |
| Soggetto topico: | Public health - United States |
| Health promotion - United States | |
| Soggetto genere / forma: | Electronic books. |
| Persona (resp. second.): | BayerEllen |
| ThompsonDarla | |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references. |
| Nota di contenuto: | FrontMatter; Reviewers; Contents; Abbreviations and Acronyms; 1 Introduction; 2 The Science of Health Communication: Guiding Principles for Population Health Campaigns; 3 The News Media as a Catalyst for Action; 4 Effective Use of Digital Media to Advance Population Health Goals; 5 Effective Messaging Strategies: A Review of the Evidence; 6 The Power of Television and Film; 7 Final Comments; Appendix A: References; Appendix B: Workshop Agenda; Appendix C: Biographical Sketches of Workshop Speakers |
| Titolo autorizzato: | Communicating to advance the public's health |
| ISBN: | 0-309-36868-5 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910480297103321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |