02392nam 2200553 450 991048029710332120170919053252.00-309-36868-5(CKB)3710000000483666(EBL)4393781(SSID)ssj0001625461(PQKBManifestationID)16360328(PQKBTitleCode)TC0001625461(PQKBWorkID)14930240(PQKB)10369233(MiAaPQ)EBC4393781(EXLCZ)99371000000048366620160318h20152015 uy 0engur|n|---|||||txtccrCommunicating to advance the public's health workshop summary /Ellen Bayer and Darla Thompson, rapporteurs ; Roundtable on Population Health Improvement, Board on Population Health and Public Health PracticeWashington, District of Columbia :The National Academies Press,2015.©20151 online resource (96 p.)Description based upon print version of record.0-309-36867-7 Includes bibliographical references.FrontMatter; Reviewers; Contents; Abbreviations and Acronyms; 1 Introduction; 2 The Science of Health Communication: Guiding Principles for Population Health Campaigns; 3 The News Media as a Catalyst for Action; 4 Effective Use of Digital Media to Advance Population Health Goals; 5 Effective Messaging Strategies: A Review of the Evidence; 6 The Power of Television and Film; 7 Final Comments; Appendix A: References; Appendix B: Workshop Agenda; Appendix C: Biographical Sketches of Workshop SpeakersPublic healthUnited StatesHealth promotionUnited StatesElectronic books.Public healthHealth promotion362.1014Bayer EllenThompson DarlaInstitute of Medicine (U.S.).Roundtable on Population Health Improvement.Institute of Medicine (U.S.).Board on Population Health and Public Health Practice.Institute of Medicine (U.S.)MiAaPQMiAaPQMiAaPQBOOK9910480297103321Communicating to advance the public's health2484816UNINA