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New flows in global TV [[electronic resource] /] / Albert Moran



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Autore: Moran Albert Visualizza persona
Titolo: New flows in global TV [[electronic resource] /] / Albert Moran Visualizza cluster
Pubblicazione: Bristol ; ; Chicago, : Intellect, 2009
Descrizione fisica: 1 online resource (186 p.)
Disciplina: 343.09
343.09/944
384.55
Soggetto topico: Television and the arts
Television broadcasting - Marketing
Television programs - Marketing
Soggetto genere / forma: Electronic books.
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references (p. [161]-174) and index.
Nota di contenuto: Front Cover; Preliminary Pages; Contents; Preface; Acknowledgements; Chapter 1 - Issues; Chapter 2 - Places; Chapter 3 - Rhetorics; Chapter 4 - Stars; Chapter 5 - Languages; Chapter 6 - Geographies; Chapter 7 - Envoys; Chapter 8 - Piracy; Chapter 9 - Outposts; Chapter 10 - New flows in global TV; References; Index; Back Cover
Sommario/riassunto: Although TV distribution has undergone a massive increase in volume and value over the past fifty years, there is a systematic lack of both curiosity and knowledge on the part of both industry and scholars about this area.This book assists in the filling of this gap by studying what, in fact, occurs in global trade in TV program formats within international markets such as Cannes, Las Vegas and Singapore. The study investigates key components of this trade, thereby elucidating the crucial dynamics at work in the most significant contemporary transnational cultural industry.
Titolo autorizzato: New flows in global TV  Visualizza cluster
ISBN: 1-84150-331-2
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910455391903321
Lo trovi qui: Univ. Federico II
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