LEADER 02655nam 2200601Ia 450 001 9910455391903321 005 20200520144314.0 010 $a1-84150-331-2 035 $a(CKB)1000000000787758 035 $a(EBL)457087 035 $a(OCoLC)646814591 035 $a(SSID)ssj0000423987 035 $a(PQKBManifestationID)11965153 035 $a(PQKBTitleCode)TC0000423987 035 $a(PQKBWorkID)10468965 035 $a(PQKB)10258238 035 $a(MiAaPQ)EBC457087 035 $a(Au-PeEL)EBL457087 035 $a(CaPaEBR)ebr10318118 035 $a(CaONFJC)MIL929045 035 $a(EXLCZ)991000000000787758 100 $a20090818d2009 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aNew flows in global TV$b[electronic resource] /$fAlbert Moran 210 $aBristol ;$aChicago $cIntellect$d2009 215 $a1 online resource (186 p.) 300 $aDescription based upon print version of record. 311 $a1-84150-194-8 320 $aIncludes bibliographical references (p. [161]-174) and index. 327 $aFront Cover; Preliminary Pages; Contents; Preface; Acknowledgements; Chapter 1 - Issues; Chapter 2 - Places; Chapter 3 - Rhetorics; Chapter 4 - Stars; Chapter 5 - Languages; Chapter 6 - Geographies; Chapter 7 - Envoys; Chapter 8 - Piracy; Chapter 9 - Outposts; Chapter 10 - New flows in global TV; References; Index; Back Cover 330 $aAlthough TV distribution has undergone a massive increase in volume and value over the past fifty years, there is a systematic lack of both curiosity and knowledge on the part of both industry and scholars about this area.This book assists in the filling of this gap by studying what, in fact, occurs in global trade in TV program formats within international markets such as Cannes, Las Vegas and Singapore. The study investigates key components of this trade, thereby elucidating the crucial dynamics at work in the most significant contemporary transnational cultural industry. 606 $aTelevision and the arts 606 $aTelevision broadcasting$xMarketing 606 $aTelevision programs$xMarketing 608 $aElectronic books. 615 0$aTelevision and the arts. 615 0$aTelevision broadcasting$xMarketing. 615 0$aTelevision programs$xMarketing. 676 $a343.09 676 $a343.09/944 676 $a384.55 700 $aMoran$b Albert$0962967 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910455391903321 996 $aNew flows in global TV$92479840 997 $aUNINA