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Titolo: | The power of words [[electronic resource] ] : unveiling the speaker and writer's hidden craft / / David Kaufer ... [et al.] ; foreword by Todd Oakley |
Pubblicazione: | Mahwah, N.J., : Lawrence Erlbaum, 2004 |
Descrizione fisica: | 1 online resource (273 p.) |
Disciplina: | 401/.43 |
Soggetto topico: | English language - Semantics |
English language - Spoken English | |
English language - Written English | |
Written communication | |
Oral communication | |
Soggetto genere / forma: | Electronic books. |
Altri autori: | KauferDavid S |
Note generali: | Description based upon print version of record. |
Nota di bibliografia: | Includes bibliographical references (p. 235-242) and index. |
Nota di contenuto: | Book Cover; Title; Copyright; Dedication; Table of Contents; Foreword; Preface; Acknowledgements; Introduction: Words and their Potency for Priming Audiences; I: Preliminaries; 1 Priming Audience and Practices of Literacy; 2 Cataloging English Strings for Their Priming Potencies: A Report of a Research Study; 3 Methods for Selecting and Cataloging Strings; 4 The Catalog Hierarchy; 5 The Hierarchy in Relation to Previous Scholarship; II: Results; 6 Cluster 1: Internal Perspectives; 7 Cluster 2: Relational Perspectives, Part I; 8 Cluster 2: Relational Perspectives, Part II |
9 Cluster 3: External PerspectivesIII: Implications and Applications of Rhetorical Priming Theory; 10 Using Priming Strings to Analyze Corpora of Texts; References; Author Index; Subject Index | |
Sommario/riassunto: | In 1888, Mark Twain reflected on the writer's special feel for words to his correspondent, George Bainton, noting that ""the difference between the almost-right word and the right word is really a large matter."" We recognize differences between a politician who is ""willful"" and one who is ""willing"" even though the difference does not cross word-stems or parts of speech. We recognize that being ""held up"" evokes different experiences depending upon whether its direct object is a meeting, a bank, or an example. Although we can notice hundreds of examples in the language where small differe |
Titolo autorizzato: | The power of words |
ISBN: | 1-4106-0974-X |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910455873103321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |