03319nam 2200637 a 450 991045587310332120200520144314.01-4106-0974-X(CKB)111087027891142(EBL)335495(OCoLC)476147714(SSID)ssj0000225412(PQKBManifestationID)11197660(PQKBTitleCode)TC0000225412(PQKBWorkID)10230050(PQKB)11074794(MiAaPQ)EBC335495(Au-PeEL)EBL335495(CaPaEBR)ebr10227216(EXLCZ)9911108702789114220030605d2004 uy 0engur|n|---|||||txtccrThe power of words[electronic resource] unveiling the speaker and writer's hidden craft /David Kaufer ... [et al.] ; foreword by Todd OakleyMahwah, N.J. Lawrence Erlbaum20041 online resource (273 p.)Description based upon print version of record.0-415-65263-4 0-8058-4783-9 Includes bibliographical references (p. 235-242) and index.Book Cover; Title; Copyright; Dedication; Table of Contents; Foreword; Preface; Acknowledgements; Introduction: Words and their Potency for Priming Audiences; I: Preliminaries; 1 Priming Audience and Practices of Literacy; 2 Cataloging English Strings for Their Priming Potencies: A Report of a Research Study; 3 Methods for Selecting and Cataloging Strings; 4 The Catalog Hierarchy; 5 The Hierarchy in Relation to Previous Scholarship; II: Results; 6 Cluster 1: Internal Perspectives; 7 Cluster 2: Relational Perspectives, Part I; 8 Cluster 2: Relational Perspectives, Part II9 Cluster 3: External PerspectivesIII: Implications and Applications of Rhetorical Priming Theory; 10 Using Priming Strings to Analyze Corpora of Texts; References; Author Index; Subject IndexIn 1888, Mark Twain reflected on the writer's special feel for words to his correspondent, George Bainton, noting that ""the difference between the almost-right word and the right word is really a large matter."" We recognize differences between a politician who is ""willful"" and one who is ""willing"" even though the difference does not cross word-stems or parts of speech. We recognize that being ""held up"" evokes different experiences depending upon whether its direct object is a meeting, a bank, or an example. Although we can notice hundreds of examples in the language where small differeEnglish languageSemanticsEnglish languageSpoken EnglishEnglish languageWritten EnglishWritten communicationOral communicationElectronic books.English languageSemantics.English languageSpoken English.English languageWritten English.Written communication.Oral communication.401/.43Kaufer David S966152MiAaPQMiAaPQMiAaPQBOOK9910455873103321The power of words2192479UNINA