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Burgundy : a global anthropology of place and taste / / Marion Demossier



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Autore: Demossier Marion Visualizza persona
Titolo: Burgundy : a global anthropology of place and taste / / Marion Demossier Visualizza cluster
Pubblicazione: New York ; ; Oxford : , : Berghahn, , 2018
Descrizione fisica: 1 online resource (280 pages)
Disciplina: 338.4/76632094441
Soggetto topico: Wine and wine making - France - Burgundy
Terroir - France - Burgundy
Wine industry - France - Burgundy
Vintners - France - Burgundy
Soggetto non controllato: Burgundy wine
agriculture
anthropological
anthropology
burgundian model
burgundy wines
ethnographic analysis
european studies
food and wine
food scholars
food science
food studies
geographies of heritage
geography
global anthropology
social anthropology
social science
terroir ideology
terroir
vineyards
wine growers
wine making
wine
winemaking
winescape
Nota di bibliografia: Includes bibliographical references and index.
Nota di contenuto: Introduction -- Wine landscapes and place making -- Wine growers and worlds of wine -- The taste of place -- Winescape -- Beyond terroir -- Translating terroir, Burgundy in Asia -- Creating terroir, Burgundy in New Zealand -- From terroir to les climats de Bourgogne -- Conclusion.
Sommario/riassunto: “Demossier’s engrossing analysis of Burgundy—the wine, the place, the brand—should be imbibed (pun intended!) on many levels—and slowly, for best appreciation.”—foodanthro.com Drawing on more than twenty years of fieldwork, this book explores the professional, social, and cultural world of Burgundy wines, the role of terroir (the environmental factors that affect a crop's character), and its transnational deployment in China, Japan, South Korea, and New Zealand. It demystifies the terroir ideology by providing a unique long-term ethnographic analysis of what lies behind the concept. While the Burgundian model of terroir has gone global by acquiring UNESCO world heritage status, its very legitimacy is now being challenged amongst the vineyards where it first took root. From the introduction: Superficially then, Burgundy might appear to be simply acquiring recognition for its unchanging landscape, tradition and culture. Yet, for all the power of its rich local identity, folklore and culture which is broadcast to the world, there hides underneath the comforting blanket of this seamless place, untouched by change or conflict, a far more complex reality. Burgundy’s listing as a World Heritage landscape emphasises its international reputation as a traditional and historical site of wine production and opens a new chapter in the production and marketing of its quality, differentiation and authenticity. It is also about readjusting Burgundy and the grands crus in response to a changing global market and the shifting kaleidoscope of world wine values.
Titolo autorizzato: Burgundy  Visualizza cluster
ISBN: 1-78533-852-8
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910795193203321
Lo trovi qui: Univ. Federico II
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Serie: New directions in anthropology.