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| Autore: |
Kuglin Fred A
|
| Titolo: |
Building, leading, and managing strategic alliances : how to work effectively and profitably with partner companies / / Fred A. Kuglin with Jeff Hook
|
| Pubblicazione: | New York, : AMACOM, c2002 |
| Edizione: | 1st ed. |
| Descrizione fisica: | 1 online resource (288 p.) |
| Disciplina: | 658/.044 |
| Soggetto topico: | Strategic alliances (Business) |
| Altri autori: |
HookJeff
|
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Preliminaries; Contents; 1. What Is an Alliance?; 2. Great Idea, but How Do I Get Started?; 3. 3G Wireless Networks; 4. Telecom Providers and 3G Wireless Device Manufacturers: A 1 Trillion Investment, yet Where's the Value?; 5. Mission Impossible?; 6. Transportation; 7. Health Care: Alliances and a Healthy Supply Chain; 8. Software Companies and Consulting Firms; 9. Know When to Hold, and Know When to Fold; 10. Critical Success Factors in Establishing Alliances; Index |
| Sommario/riassunto: | Corporate acquisition is no longer the growth model for technology-based companies. Now the name of the game is alliances. |
| Titolo autorizzato: | Building, leading, and managing strategic alliances ![]() |
| ISBN: | 9780814426432 |
| 0814426433 | |
| Formato: | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910959507303321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |