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| Autore: |
Desforges Charles D.
|
| Titolo: |
The commercial exploitation of intellectual property rights by licensing / / Charles D. DesForges
|
| Pubblicazione: | London : , : Thorogood, , [2001] |
| ©2001 | |
| Descrizione fisica: | 1 online resource (239 p.) |
| Disciplina: | 346.41048 |
| Soggetto topico: | Intellectual property |
| License agreements | |
| Note generali: | Description based upon print version of record. |
| Nota di contenuto: | About the author; Preface; Contents; 1. What is licensing?; 2. Licensing and business strategy; 3. How to identify a licensor/licensee; 4. Financial issues; 5. Regulatory framework; 6. Structure and terms of licensing agreements; 7. Negotiation of licensing agreements; 8. Specific problems that can be encountered; 9. Managing a licensing operation; 10. Typical examples of licensing agreements; Annexes |
| Sommario/riassunto: | This Report will show you - whether as licensor or licensee - how to identify and secure profitable opportunities, strategies and techniques for negotiating the best agreement, and finally the techniques of successfully managing a license operation. |
| Titolo autorizzato: | The commercial exploitation of intellectual property rights by licensing ![]() |
| ISBN: | 1-280-17403-X |
| 9786610174034 | |
| 1-4237-2126-8 | |
| 1-85418-442-3 | |
| Formato: | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 996217129403316 |
| Lo trovi qui: | Univ. di Salerno |
| Opac: | Controlla la disponibilità qui |