Trust and Reputation Management Systems [[electronic resource] ] : An e-Business Perspective / / by Denis Trček

• Autore: Trček Denis
• Pubblicazione: Cham : , : Springer International Publishing : , : Imprint : Springer, , 2018
• Edizione: 1st ed. 2018.
• Descrizione fisica: 1 online resource (95 pages)
• Disciplina: 658.4038011
• Soggetto topico: Management information systems; E-commerce; E-business; Electronic commerce; Internet marketing; Business Information Systems; e-Commerce/e-business; e-Business/e-Commerce; Online Marketing/Social Media
• Nota di bibliografia: Includes bibliographical references at the end of each chapters.
• Nota di contenuto: Introduction -- A Brief Overview of Trust and Reputation Over Various Domains -- Computational Trust and Reputation Management -- An Implementation Roadmap -- Anticipated Uses of the Presented Tools -- Trust and Reputation Systems - Conclusions.
• Sommario/riassunto: This book provides an understanding of the core pillars of trust and reputation systems in electronic business settings. It presents the main existing methods and evaluates them from a managerial point of view. The book outlines the necessary technological environment without entangling the reader in too much technical detail. An implementation roadmap on a strategic and tactical level is given as well as guidance on linking trust and reputation management to existing information systems. Existing standards and solutions like recommendation systems, web services, semantic and big data technologies are put into context to prevent subverting efforts using false ratings, faked identities and other security issues. An outlook into recent and future developments completes the book.
• Titolo autorizzato: Trust and Reputation Management Systems
• ISBN: 3-319-62374-5
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910392713203321
• Lo trovi qui: Univ. Federico II
• Serie: SpringerBriefs in Information Systems, . 2192-4929