Regulatory fit and persuasion through advocacy messages and narratives [[electronic resource] /] / Leigh Ann Vaughn
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| Autore: |
Vaughn Leigh Ann
|
| Titolo: |
Regulatory fit and persuasion through advocacy messages and narratives [[electronic resource] /] / Leigh Ann Vaughn
|
| Pubblicazione: | New York, : Nova Science Publishers, c2010 |
| Descrizione fisica: | 1 online resource (60 p.) |
| Disciplina: | 153.8/52 |
| Soggetto topico: | Persuasion (Psychology) |
| Influence (Psychology) | |
| Books and reading - Psychological aspects | |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Regulatory fit, feeling right and engagement strength. Eliciting experiences of regulatory fit. Regulatory fit with means of engagement and with outcomes -- Persuasion through advocacy messages. Research on regulatory fit and persuasion through advocacy messages. Hypotheses about the interplay of elaboration likelihood and regulatory fit in persuasion through advocacy messages -- Persuasion via narratives. Transportation and persuasion. Research on regulatory fit and persuasion via narratives. Transportation likelihood. Effects of regulatory fit on narrative transportation and persuasion : hypotheses organized by transportation likelihood -- Conclusion. |
| Titolo autorizzato: | Regulatory fit and persuasion through advocacy messages and narratives |
| ISBN: | 1-61209-047-8 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910791770803321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Psychology research progress series.