Literary advertising and the shaping of British romanticism [[electronic resource] /] / Nicholas Mason
(Visualizza in formato marc)
(Visualizza in BIBFRAME)
| Autore: |
Mason Nicholas <1970->
|
| Titolo: |
Literary advertising and the shaping of British romanticism [[electronic resource] /] / Nicholas Mason
|
| Pubblicazione: | Baltimore, : Johns Hopkins University Press, 2013 |
| Descrizione fisica: | 1 online resource (213 p.) |
| Disciplina: | 070.50941090/033 |
| Soggetto topico: | Literature publishing - Great Britain - History - 18th century |
| Literature publishing - Great Britain - History - 19th century | |
| Authors and publishers - Great Britain - History - 18th century | |
| Authors and publishers - Great Britain - History - 19th century | |
| Advertising - Great Britain - History - 18th century | |
| Advertising - Great Britain - History - 19th century | |
| Romanticism - Great Britain | |
| Soggetto genere / forma: | Electronic books. |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Advertising in the romantic century -- The progress of puffery -- Building brand Byron -- L.E.L., bandwagon marketing, and the rise of visual culture -- Puffery and the "death" of literature in late-romantic Britain -- Conclusion: The art of advertising. |
| Titolo autorizzato: | Literary advertising and the shaping of British romanticism |
| ISBN: | 1-4214-1071-0 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910462572403321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |