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Indian spectacle : college mascots and the anxiety of modern America / / Jennifer Guiliano



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Autore: Guiliano Jennifer Visualizza persona
Titolo: Indian spectacle : college mascots and the anxiety of modern America / / Jennifer Guiliano Visualizza cluster
Pubblicazione: New Brunswick, New Jersey : , : Rutgers University Press, , [2015]
©2015
Descrizione fisica: 1 online resource (194 p.)
Disciplina: 306.4/83
Soggetto topico: Indians as mascots
Sports team mascots - Social aspects - United States
Indians of North America - Social conditions - 20th century
Soggetto genere / forma: Electronic books.
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references and index.
Nota di contenuto: Front matter -- Contents -- Acknowledgments -- List of Abbreviations -- Introduction -- 1. King Football and Game-Day Spectacle -- 2. An Indian versus a Colonial Legend -- 3. And the Band Played Narratives of American Expansion -- 4. The Limitations of Halftime Spectacle -- 5. Student Investment in University Identities -- 6. Indian Bodies Performing Athletic Identity -- Conclusion -- Notes -- Bibliography -- Index -- About the author
Sommario/riassunto: "In recent decades U.S. colleges and universities have been prone to changing athletic conference affiliations, seeking increased public prestige, building fan bases, and, of course, growing revenues. Such moves are driven by a very realistic set of calculations: in 2010 the collective revenue of the fifteen highest-grossing teams in Division I of the National Collegiate Athletic Association (NCAA) topped one billion dollars, a hefty figure that does not even take into account the revenue generated by the sales of university-related apparel and athletic gear. Expressions of team allegiance, particularly the display of sports mascots, are a visual expression of this American obsession with collegiate sport. In American Spectacle, historian Jennifer Guiliano investigates the role of sports mascots in the big business of American college football in order to connect mascotry to twentieth-century expressions of community identity, individual belonging, stereotyped imagery, and cultural hegemony. To do so, she historicizes the creation and spread of mascots and university identities as something bound up in the spectacle of halftime performance, the growth of collegiate competition, the anxiety of middle-class masculinity, and the commercialization of athletics in the first two decades of the twentieth century"--
Titolo autorizzato: Indian spectacle  Visualizza cluster
ISBN: 0-8135-6556-1
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910461430003321
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Serie: Critical issues in sport and society.