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Autore: | Turner Louis <1942-, > |
Titolo: | Industrial collaboration with Japan / / Louis Turner |
Pubblicazione: | London ; ; New York : , : Routledge, , 2011, c1987 |
Descrizione fisica: | 1 online resource (91 p.) |
Disciplina: | 338.88 |
Soggetto topico: | Joint ventures - Japan |
Joint ventures - United States | |
Joint ventures - Europe | |
Soggetto genere / forma: | Electronic books. |
Note generali: | First published in 1987. |
Nota di bibliografia: | Includes bibliographical references. |
Nota di contenuto: | 1. Introduction -- 2. What is industrial collaboration? -- 3. Collaboration and Japan : the history -- 4. West European and American perception -- 5. The consumer electronics sector -- 5. The consumer electronics sector -- 6. The automotive sector -- 7. Information technology -- 8. Aerospace -- 9. Issues for corporate strategists -- 10. Issues for governments. |
Sommario/riassunto: | This study looks at the experiences of European and American companies that have collaborated with their Japanese competitors in the fields of computers, consumer electronics, automobiles and aero-engines, by forming joint ventures, designing products together and pursuing complementary marketing strategies. It examines why these companies have chosen to collaborate rather than compete; whether the Japanese companies have proved to be reliable partners; whether the non-Japanese have been left behind; and what the future of such collaboration may be. The book concludes by pointing to a growing |
Titolo autorizzato: | Industrial collaboration with Japan |
ISBN: | 1-136-92833-2 |
1-136-92834-0 | |
1-283-03770-X | |
9786613037701 | |
0-203-84559-5 | |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910458701103321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |