Global mobile : applications and innovations for the worldwide mobile ecosystem / / edited by Peter A. Bruck and Madanmohan Rao

• Pubblicazione: Medford, New Jersey : , : Information Today, Inc., , [2013]; �2013
• Descrizione fisica: 1 online resource (xi, 620 pages) : illustrations (chiefly color)
• Disciplina: 004.167
• Soggetto topico: Mobile computing
• Persona (resp. second.): BruckPeter A <1950-> (Peter Aurelius); RaoMadanmohan
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references at the end of each chapters and index.
• Nota di contenuto: ""Cover""; ""Title page""; ""Contents""; ""Preface""; ""Introduction: A World Gone Mobile""; ""Part One: Foundations""; ""Chapter 1: Mobile and Megatrends""; ""Chapter 2: The Psychology of Mobile Technologies""; ""Chapter 3: Mobile Theories and Frameworks""; ""Chapter 4: Digital Gemeinschaft, the Control Revolution, and Technologies of Social Mediation""; ""Chapter 5: Competition and the Evolution of Mobile Markets""; ""Chapter 6: The Business of Mobile in Japan""; ""Chapter 7: Mobile Web Design Strategies""; ""Chapter 8: Mobile Spectrum: Overcoming Challenges of Scarcity"" ; ""Part Two: Mobile Impacts """"Chapter 9: Mobile Health""; ""Chapter 10: Mobile Education""; ""Chapter 11: Mobile Phones and Journalism""; ""Chapter 12: The Mobile Media Experience""; ""Chapter 13: Mobile Entertainment: The World Is Overflowing With Screenagers!""; ""Chapter 14: Mobile Value-Added Services""; ""Chapter 15: Mobile Workforce: The Rise of the Mobilocracy""; ""Chapter 16: The Role of Mobile Social Media in Enterprises""; ""Chapter 17: Social + Location + Mobile: SoLoMo Analytics and the Transformation of Shopping"" ; ""Chapter 18: Mobile and Small Business: Emerging Trends and Scenarios""""Chapter 19: The Mobile Opportunity in ICT4D""; ""Chapter 20: Mobile Phones and Financial Inclusion""; ""Chapter 21: Rural Mobile""; ""Chapter 22: Mobile Telephony in Rural Areas: A Case Study in Puno, Peru""; ""Chapter 23: Mobile Government""; ""Chapter 24: Mobile China: Opportunities and Challenges""; ""Part Three: The Road Ahead""; ""Chapter 25: Mobile Innovation Ecosystems: The Global Mobile Monday Community""; ""Chapter 26: Mobile Excellence: Awards and Mentorship Processes for Innovators"" ; ""Chapter 27: Mobile Innovation Trends: Beyond the Hype Cycles""""Chapter 28: Mobile Operators: Shifting Value Chains""; ""Chapter 29: Policy and Regulatory Issues in the Mobile Internet""; ""Chapter 30: Mobiles and the Law""; ""Chapter 31: Mobile Partnerships and Alliances""; ""About the Contributors""; ""About the Editors""; ""Index""
• Sommario/riassunto: Examines the foundations of the worldwide mobile ecosystem through an array of case studies and perspectives on how mobile is transforming human enterprise--from business and healthcare to education, employment, entertainment, government, and the media.
• Titolo autorizzato: Global mobile
• ISBN: 1-57387-792-1
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910815808303321
• Lo trovi qui: Univ. Federico II