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Titolo: | Beyond book sales : the complete guide to raising real money for your library / / edited by Susan Dowd ; consultants who contributed to this book Liz Boyd [and five others] |
Pubblicazione: | Chicago, Illinois : , : ALA Neal-Schuman, , 2014 |
©2014 | |
Descrizione fisica: | 1 online resource (305 p.) |
Disciplina: | 025.1/1 |
Soggetto topico: | Library fund raising - United States |
Persona (resp. second.): | DowdSusan |
BoydLiz | |
Note generali: | Description based upon print version of record. |
Nota di bibliografia: | Includes bibliographical references and index. |
Nota di contenuto: | Cover; Beyond Books Sales: The Complete Guide to Raising Real Money for Your Library; Contents; Foreword; Preface; Part 1: Focus on Fund-Raising--Fund-amentals for Libraries; Chapter 1: Libraries Need Fund-Raising More Than Ever; Chapter 2: Four Reasons Why Now Is a Good Time for Library Fund-Raising; Chapter 3: Private Fund-Raising Is a Natural for Libraries; Chapter 4: Twelve Must-Know Facts about Library Fund-Raising; Chapter 5: Who Can Help with Fund-Raising?; Chapter 6: Ready, Set, Go!; Chapter 7: Thanking, Honoring, and Nurturing Your Donors . . . and Keeping Track of Them |
Chapter 8: The Role of Marketing of Public Relations in Library Fund-Raising Chapter 9: Fund-Raising for ""the Other 95 Percent"" of Your Library''s Budget; Part 2: Roll Up Your Sleeves--Types of Fund-Raising Activities; Chapter 10: Creating a Culture of Giving through Annual and Special Appeals; Chapter 11: Membership Programs; Chapter 12: The Gift of Remembrance: Tributes and Memorials; Chapter 13: The Big Bang: Major Gifts; Chapter 14: Leaving a Legacy through Planned Giving; Chapter 15: Taking the Fear Out of Fund-Raising Events; Chapter 16: Donate Now! Getting Started with Online Giving | |
Chapter 17: Building Relationships with Businesses for Library Fund-Raising Chapter 18: Securing a Grant (It's Not Just about Writing) ; Chapter 19: Capital Campaigns Are Not Just for Dreamers; Afterword: What Does It All Mean? ; Appendix A: Fund-Raising Toolkit; Toolkit Contents; Appendix B: Fund-Raising Gallery; Fund-Raising Gallery Contents; About the Authors; Index | |
Sommario/riassunto: | Dowd and her team from Library Strategies, a consulting group of the Friends of St. Paul Public Library, share proven strategies that have brought in more than 1 million annually. |
Titolo autorizzato: | Beyond book sales |
ISBN: | 1-55570-892-7 |
9781555708927 | |
1-55570-912-5 | |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910810332703321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |