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Autore: |
Thurber James A
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Titolo: |
Crowded airwaves: campaign advertising in elections
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Pubblicazione: | [Place of publication not identified], : Brookings Institution Press, 2000 |
Descrizione fisica: | 1 online resource (vii, 187 pages) : illustrations |
Disciplina: | 324.7/3/0973 |
Soggetto topico: | Advertising, Political |
Persona (resp. second.): | NelsonCandice J |
DulioDavid A | |
Note generali: | Bibliographic Level Mode of Issuance: Monograph |
Nota di contenuto: | 1. Introduction / David A. Dulio, Candice J. Nelson, and James A. Thurber -- 2. Effectiveness of negative political advertising / Richard R. Lau and Lee Sigelman -- 3. Eliminate the negative? Categories of analysis for political advertisements / Kathleen Hall Jamieson, Paul Waldman, and Susan Sherr -- 4. How negative campaigning enhances knowledge of Senate elections / Kim Fridkin Kahn and Patrick J. Kenney -- 5. Agenda setting and campaign advertising in congressional elections / Paul S. Herrnson and Kelly D. Patterson -- 6. "Basic rule" voting: campaign impact on party- and approval-based voting / Shanto Iyengar and John R. Petrocik -- 7. How issue ads have reshaped American politics / Darrell M. West -- 8. Summary and conclusions / David A. Dulio, Candice J. Nelson, and James A. Thurber. |
Titolo autorizzato: | Crowded airwaves: campaign advertising in elections ![]() |
ISBN: | 0-8157-8455-4 |
9780585365938 | |
9780815765930 | |
0-585-36593-8 | |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910778983303321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |