Industrial collaboration with Japan / / Louis Turner

• Autore: Turner Louis <1942-, >
• Pubblicazione: London ; ; New York : , : Routledge, , 2011, c1987
• Descrizione fisica: 1 online resource (91 p.)
• Disciplina: 338.88
• Soggetto topico: Joint ventures - Japan; Joint ventures - United States; Joint ventures - Europe
• Soggetto genere / forma: Electronic books.
• Note generali: First published in 1987.
• Nota di bibliografia: Includes bibliographical references.
• Nota di contenuto: 1. Introduction -- 2. What is industrial collaboration? -- 3. Collaboration and Japan : the history -- 4. West European and American perception -- 5. The consumer electronics sector -- 5. The consumer electronics sector -- 6. The automotive sector -- 7. Information technology -- 8. Aerospace -- 9. Issues for corporate strategists -- 10. Issues for governments.
• Sommario/riassunto: This study looks at the experiences of European and American companies that have collaborated with their Japanese competitors in the fields of computers, consumer electronics, automobiles and aero-engines, by forming joint ventures, designing products together and pursuing complementary marketing strategies. It examines why these companies have chosen to collaborate rather than compete; whether the Japanese companies have proved to be reliable partners; whether the non-Japanese have been left behind; and what the future of such collaboration may be. The book concludes by pointing to a growing
• Titolo autorizzato: Industrial collaboration with Japan
• ISBN: 1-136-92833-2; 1-136-92834-0; 1-283-03770-X; 9786613037701; 0-203-84559-5
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910458701103321
• Lo trovi qui: Univ. Federico II
• Serie: Chatham House papers ; ; no. 34.