Grounded theory [[electronic resource] ] : a practical guide for management, business and market researchers / / Christina Goulding
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| Autore: |
Goulding Christina
|
| Titolo: |
Grounded theory [[electronic resource] ] : a practical guide for management, business and market researchers / / Christina Goulding
|
| Pubblicazione: | London, : SAGE, 2002 |
| Descrizione fisica: | 1 online resource (197 p.) |
| Disciplina: | 300.723 |
| Soggetto topico: | Grounded theory |
| Social sciences - Methodology | |
| Soggetto genere / forma: | Electronic books. |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references (p. [171]-181) and index. |
| Nota di contenuto: | Cover; Contents; Acknowledgement; Illustrations; Preface; Introduction; Chapter 1 - The Qualitative Turn in Management Research; Chapter 2 - Grounded Theory: Evolutionary Developments and Fundamental Processes; Chapter 3 - Getting Started: Data Collection and Sampling; Chapter 4 - Analysis, Interpretation and the Writing Process; Chapter 5 - Researching the Consumer Experience: An Illustration of the Grounded Theory Method; Chapter 6 - The Identification and Explanation of Concepts and Categories; Chapter 7 - A Critical Review of the Methodology; Glossary; Bibliography; Index |
| Sommario/riassunto: | 'Grounded Theory' represents a primer for organisational, business and marketing students studying for research degrees who would like to adopt the grounded theory methodology approach for their dissertation or thesis. |
| Titolo autorizzato: | Grounded theory |
| ISBN: | 1-4462-2897-5 |
| 1-84920-923-5 | |
| 1-280-37022-X | |
| 9786610370221 | |
| 1-4129-3222-X | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910450064203321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |