Building the Digital Enterprise : A Guide to Constructing Monetization Models Using Digital Technologies / / by Mark Skilton
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| Autore: |
Skilton Mark
|
| Titolo: |
Building the Digital Enterprise : A Guide to Constructing Monetization Models Using Digital Technologies / / by Mark Skilton
|
| Pubblicazione: | London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2015 |
| Edizione: | 1st ed. 2015. |
| Descrizione fisica: | 1 online resource (273 p.) |
| Disciplina: | 004.068 |
| Soggetto topico: | Business information services |
| Electronic commerce | |
| Strategic planning | |
| Leadership | |
| Industries | |
| Economics | |
| Business Information Systems | |
| E-Business | |
| Business Strategy and Leadership | |
| IT in Business | |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Sommario/riassunto: | The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy. |
| Titolo autorizzato: | Building the Digital Enterprise |
| ISBN: | 1-137-47772-5 |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910967095303321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Business in the Digital Economy, . 2947-793X