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Mis essentials / / David Kroenke



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Autore: Kroenke David M. <1946-> Visualizza persona
Titolo: Mis essentials / / David Kroenke Visualizza cluster
Pubblicazione: Harlow, England : , : Pearson Education, Limited, , [2015]
©2015
Edizione: Fourth edition.
Descrizione fisica: 1 online resource (429 pages) : color illustrations
Disciplina: 658.4038011
Soggetto topico: Database management
Management information systems
Note generali: Includes index.
Nota di contenuto: Cover -- Contents -- Chapter Extensions -- To the Student -- About the Author -- Part 1: Why MIS? -- This Could Happen to You -- Chapter 1: The Importance of MIS -- This Could Happen to You -- 1. Why is Introduction to MIS the Most Important Class in the Business School? -- What are Cost-Effective Business Applications of Facebook, Twitter, and Whatever Will Soon Appear? -- How Can I Attain Job Security? -- How Can Intro to MIS Help You Learn Nonroutine Skills? -- Jobs -- What is the Bottom Line? -- 2. What is an Information System? -- Experiencing MIS InClass Exercise 1: Information Systems and Online Dating -- 3. What is MIS? -- Management and Use of Information Systems -- Achieving Strategies -- 4. Why is the Difference Between Information Technology and Information Systems Important to You? -- 5. What is Your Role in is Security? -- Strong Passwords -- Password Etiquette -- How Does the Knowledge in this Chapter Help You? -- Ethics Guide: Ethics and Professional Responsibility -- Guide: Five-Component Careers -- Case Study 1: The Amazon of Innovation -- Chapter 2: Business Processes, Information Systems, and Information -- This Could Happen to You -- 1. Why Does the AllRoad Team Need to Understand Business Processes? -- 2. How Can Business Process Modeling Help AllRoad? -- How AllRoad Works -- The Existing AllRoad Process -- How AllRoad Processes Must Change to Support 3D Printing -- 3. How Can Information Systems Improve Process Quality? -- What is Process Quality? -- Using Information Systems to Improve Process Quality -- 4. What is Information? -- Definitions Vary -- Where is Information? -- Experiencing MIS InClass Exercise 2: How Much is a Quarter Worth? -- 5. What Data Characteristics Are Necessary for Quality Information? -- Accurate -- Timely -- Relevant -- Just Barely Sufficient -- Worth Its Cost.
How Does the Knowledge in this Chapter Help You? -- Ethics Guide: I Know What's Better, Really -- Guide: Understanding Perspectives and Points of View -- Case Study 2: Eating Our Own Dog Food -- Chapter 3: Organizational Strategy, Information Systems, and Competitive Advantage -- This Could Happen to You -- 1. How Does Organizational Strategy Determine Information Systems Requirements? -- 2. What Five Forces Determine Industry Structure? -- 3. What is Competitive Strategy? -- 4. How Does Competitive Strategy Determine Value Chain Structure? -- Primary Activities in the Value Chain -- Support Activities in the Value Chain -- Value Chain Linkages -- 5. How Do Value Chains Determine Business Processes and Information Systems? -- 6. How Do Information Systems Provide Competitive Advantages? -- Competitive Advantage via Products -- Competitive Advantage via Business Processes -- Experiencing MIS InClass Exercise 3: Competitive Strategy Over the Web -- How Does an actual Company use IS to Create Competitive advantages? -- How does this System Create a Competitive Advantage? -- How does the knowledge in this chapter help you? -- Ethics Guide: Yikes! Bikes -- Guide: Your Personal Competitive Advantage -- Case Study 3: BOSU® Balance Trainer -- Part 2: Information Technology -- This Could Happen to You -- Chapter 4: Hardware and Software -- This Could Happen to You -- 1. What Do Business Professionals Need to Know About Computer Hardware? -- Basic Components -- Computer Data -- In fewer than 300 words, how does a Computer work? -- Why does a Business Professional Care How a Computer Works? -- What is the difference between a Client and a Server? -- 2. What Do Business Professionals Need to Know About Operating Systems Software? -- What are the Major Operating Systems? -- Virtualization.
3. What Do Business Professionals Need to Know About Applications Software? -- Experiencing MIS InClass Exercise 4: Place Your Bets Now! -- How Do Organizations Acquire Application Software? -- What is Firmware? -- 4. Is Open Source Software a Viable Alternative? -- Why Do Programmers Volunteer their Services? -- How Does Open Source Work? -- So, is Open Source Viable? -- How does the knowledge in this chapter help you? -- Ethics Guide: Showrooming: The Consequences -- Guide: "Because It's Where the Money is . . ." -- Case Study 4: The Apple of Your i -- Chapter 5: Database Processing -- This could happen to you -- 1. What is the Purpose of a Database? -- 2. What is a Database? -- Relationships Among Rows -- Metadata -- 3. What is a Database Management System (DBMS)? -- Experiencing MIS InClass Exercise 5: How Much is a Database Worth? -- 4. How Do Database Applications Make Databases More Useful? -- Traditional Forms, Queries, Reports, and Applications -- Thin-Client Forms, Reports, Queries, and Applications -- Multi-User Processing -- 5. What is a NoSQL DBMS? -- Need to Store New Data Types -- Need for Faster Processing Using Many Servers -- Will NoSQL Replace Relational DBMS Products? -- NoSQL's Impact on the DBMS Product Market -- What Do Nonrelational DBMS Mean for You? -- How does the knowledge in this chapter help you? -- Ethics Guide: Querying Inequality? -- Guide: No, Thanks, I'll Use a Spreadsheet -- Case Study 5: Fail Away with Dynamo, Bigtable, and Cassandra -- Chapter 6: The Cloud -- This could happen to you -- 1. Why is the Cloud the Future for Most Organizations? -- What is the Cloud? -- Why is the Cloud Preferred to In-House Hosting? -- Why Now? -- When Does the Cloud Not Make Sense? -- 2. How Do Organizations Use the Cloud? -- Cloud Services from Cloud Vendors -- Content Delivery Networks from Cloud Vendors.
Use Web Services Internally -- 3. How Can AllRoad Parts Use the Cloud? -- SaaS Services at AllRoad -- PaaS Services at AllRoad -- IaaS Services at AllRoad -- 4. How Can Organizations Use Cloud Services Securely? -- Virtual Private Network (VPN) -- Using a Private Cloud -- Experiencing MIS InClass Exercise 6: What, Exactly, Does That Standard Mean? -- Using a Virtual Private Cloud -- 5. What Does the Cloud Mean for Your Future? -- How does the knowledge in this chapter help you? -- Ethics Guide: Cloudy Profit? -- Guide: You Said What? About Me? In Class? -- Case Study 6: FinQloud Forever . . . Well, at Least for the Required Interval . . . -- Part 3: Using IS for Competitive Advantage -- This could happen to you -- Chapter 7: Organizations and Information Systems -- This could happen to you -- 1. How Do Information Systems Vary by Scope? -- Personal Information Systems -- Workgroup Information Systems -- Enterprise Information Systems -- Inter-Enterprise Information Systems -- 2. How Do Enterprise Systems Solve the Problems of Departmental Silos? -- What Are the Problems of Information Silos? -- How Do Organizations Solve the Problems of Information Silos? -- An Enterprise System for Patient Discharge -- Business Process Reengineering -- 3. How Do CRM, ERP, and EAI Support Enterprise Systems? -- Customer Relationship Management (CRM) -- Experiencing MIS InClass Exercise 7: Choosing a CRM Product -- Enterprise Resource Planning (ERP) -- Enterprise Application Integration (EAI) -- What Are the Challenges When Implementing and Upgrading Enterprise Systems? -- 4. How Do Inter-Enterprise IS Solve the Problems of Enterprise Silos? -- How does the knowledge in this chapter help you? -- Ethics Guide: Dialing for Dollars -- Guide: The Flavor-of-the-Month Club -- Case Study 7: Using the PRIDE Database -- Chapter 8: Social Media Information Systems.
This could happen to you -- 1. What is a Social Media Information System (SMIS)? -- Three SMIS Roles -- SMIS Components -- 2. How Do SMIS Advance Organizational Strategy? -- Social Media and the Sales and Marketing Activity -- Social Media and Customer Service -- Social Media and Inbound and Outbound Logistics -- Social Media and Manufacturing and Operations -- Social Media and Human Resources -- Experiencing MIS InClass Exercise 8: Any Other Kayakers Here at the Grand Canyon? -- 3. How Do SMIS Increase Social Capital? -- What is the Value of Social Capital? -- How Do Social Networks Add Value to Businesses? -- Using Social Networking to Increase the Number of Relationships -- Using Social Networks to Increase the Strength of Relationships -- Connecting to Those with More Assets -- 4. How Can Organizations Manage the Risks of Social Media? -- Managing the Risk of Employee Communication -- Managing the Risk of User-Generated Content -- 5. Where is Social Media Taking Us? -- How does the knowledge in this chapter help you? -- Ethics Guide: Social Marketing? Or Lying? -- Guide: Social Recruiting -- Case Study 8: Sedona Social -- Chapter 9: Business Intelligence Systems -- This could happen to you -- 1. How Do Organizations Use Business Intelligence (BI) Systems? -- How Do Organizations Use BI? -- What Are Typical Uses for BI? -- 2. What Are the Three Primary Activities in the BI Process? -- Using Business Intelligence to Find Candidate Parts at AllRoad -- 3. How Do Organizations Use Data Warehouses and Data Marts to Acquire Data? -- Problems with Operational Data -- Data Warehouses Versus Data Marts -- 4. What Are Three Techniques for Processing BI Data? -- Reporting Analysis -- Data Mining Analysis -- Unsupervised Data Mining -- Supervised Data Mining -- BigData -- MapReduce -- Hadoop -- 5. What Are the Alternatives for Publishing BI?.
Characteristics of BI Publishing Alternatives.
Sommario/riassunto: For undergraduate Introductory Management Information Systems courses. Exploring how people use IS to solve business problems, this engaging introduction explains why MIS is the most important course in the business school-showing students how businesses use information systems and technology to accomplish their goals, objectives, and competitive strategy. Three unique Guides per chapter focus on the themes of ethics, security, and other timely topics; a number of illustrative cases, exercises, projects, and other aids ensure that students connect the knowledge in the text to everyday life. With a new edition now publishing each year, MIS Essentials, Fourth Edition contains fresh, new, and current material to help keep your students up to date. Teaching and Learning Experience This program will provide a better teaching and learning experience-for you and your students. Here's how: Focus on important themes of ethics, security, and other timely topics through text's Guides, designed to help students improve their skills as future business professionals. Connect classroom knowledge to everyday life with illustrative cases and a number of exercises and other interactive features. Keep content current to help keep your students up to date with the most recent events. This title is available with MyMISLab™, an online homework, tutorial, and assessment product designed to work with your Pearson text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Students, if interested in purchasing this title with MyMISLab, ask your instructor for the correct package ISBN. Instructors, contact your Pearson representative for more information.
Titolo autorizzato: Mis essentials  Visualizza cluster
ISBN: 1-292-06531-1
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910154807503321
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