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Autore: | Meinl Marja E |
Titolo: | Electronic complaints : an empirical study on British English and German complaints on eBay / / Marja E. Meinl |
Pubblicazione: | Berlin : , : Frank & Timme, , [2014] |
©2014 | |
Descrizione fisica: | 1 online resource (330 p.) |
Disciplina: | 381/.142 |
Soggetto topico: | Internet auctions |
Internet auctions - Great Britain | |
Electronic commerce - Management | |
Internet auctions - Germany | |
Note generali: | Description based upon print version of record. |
Nota di bibliografia: | Includes bibliographical references. |
Nota di contenuto: | Table of Contents; Acknowledgements; List of abbreviations; List of tables; List of figures; Chapter 1: Introduction; Chapter 2: Complaining within cross-cultural pragmatics; Chapter 3: Computer-mediated communication (CMC); Chapter 4: The methodology of the present study; Chapter 5: Data analysis; Chapter 6: Results; Chapter 7: Discussion; Chapter 8: Implications and outlook; References; Appendix |
Sommario/riassunto: | The interest in computer-mediated communication (CMC) has vastly risen over the recent years. Nevertheless, crosscultural differences in CMC have received little attention so far, especially with regard to complaining behaviour. This book therefore contributes to this still unexplored research area by comparing British English and German complaints in CMC, precisely on eBay. The empirical study statistically analyses online complaints taken from the feedback forum of this online auction house and shows both similarities and differences in the way speakers of the two cultures formulate their on |
Titolo autorizzato: | Electronic complaints |
ISBN: | 3-7329-9959-9 |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910827859303321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |