top

  Info

  • Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.

  Info

  • Utilizzare questo link per rimuovere la selezione effettuata.
The business and culture of digital games [[electronic resource] ] : gamework/gameplay / / Aphra Kerr
The business and culture of digital games [[electronic resource] ] : gamework/gameplay / / Aphra Kerr
Autore Kerr Aphra
Pubbl/distr/stampa London, : SAGE, c2006
Descrizione fisica 1 online resource (x, 177 p.) : ill
Disciplina 306.487
Soggetto topico Video games - Social aspects
Video games - Economic aspects
ISBN 1-4462-3072-4
1-4462-1141-X
1-281-25158-5
9786611251581
1-84787-767-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Tables and Figures; Acknowledgements; Chapter 1 - Introduction; Chapter 2 - Digital Games as TExt; Chapter 3 - Digital Games as Cultural Industry; Chapter 4 - Global Networks and Cultures of Production; Chapter 5 - Digital Game Players, Game Pleasures and Play Contexts; Chapter 6 - Non-Entertainment Uses of Digital Games; Chapter 7 - Conclusion; References; Index
Record Nr. UNINA-9910785075203321
Kerr Aphra  
London, : SAGE, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The business and culture of digital games [[electronic resource] ] : gamework/gameplay / / Aphra Kerr
The business and culture of digital games [[electronic resource] ] : gamework/gameplay / / Aphra Kerr
Autore Kerr Aphra
Pubbl/distr/stampa London, : SAGE, c2006
Descrizione fisica 1 online resource (x, 177 p.) : ill
Disciplina 306.487
Soggetto topico Video games - Social aspects
Video games - Economic aspects
ISBN 1-4462-3072-4
1-4462-1141-X
1-281-25158-5
9786611251581
1-84787-767-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Contents; List of Tables and Figures; Acknowledgements; Chapter 1 - Introduction; Chapter 2 - Digital Games as TExt; Chapter 3 - Digital Games as Cultural Industry; Chapter 4 - Global Networks and Cultures of Production; Chapter 5 - Digital Game Players, Game Pleasures and Play Contexts; Chapter 6 - Non-Entertainment Uses of Digital Games; Chapter 7 - Conclusion; References; Index
Record Nr. UNINA-9910810038803321
Kerr Aphra  
London, : SAGE, c2006
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Digital Gaming and the Advertising Landscape / Teresa de la Hera
Digital Gaming and the Advertising Landscape / Teresa de la Hera
Autore Hera Teresa de la
Pubbl/distr/stampa Baltimore, Maryland : , : Project Muse, , 2020
Descrizione fisica 1 online resource (208 pages) : color illustrations
Disciplina 338.4/77948
Collana Games and play
Soggetto topico Video games - Economic aspects
Video games industry
Electronic games - Marketing
Soggetto genere / forma Electronic books.
Soggetto non controllato Advergames, persuasive games, advertising, entertaining persuasive communication
ISBN 90-485-3867-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Acknowledgments -- Preface -- 1. Digital Games and the Advertising Landscape: An Introduction -- 2. Advergames: A Definition -- 3. Advergames: History -- 4. Advergames: Effectiveness -- 5. The Procedural School: A Critical Analysis -- 6. Persuasion through Digital Games: A Theoretical Model -- 7. Persuasive Strategies for Advergames -- 8. A Case Study: Tem de Tank -- Conclusions -- About the Author -- Index
Record Nr. UNISA-996312639503316
Hera Teresa de la  
Baltimore, Maryland : , : Project Muse, , 2020
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Digital Gaming and the Advertising Landscape / Teresa de la Hera
Digital Gaming and the Advertising Landscape / Teresa de la Hera
Autore Hera Teresa de la
Pubbl/distr/stampa Baltimore, Maryland : , : Project Muse, , 2020
Descrizione fisica 1 online resource (208 pages) : color illustrations
Disciplina 338.4/77948
Collana Games and play
Soggetto topico Video games - Economic aspects
Video games industry
Video games - Marketing
Soggetto non controllato Advergames, persuasive games, advertising, entertaining persuasive communication
ISBN 90-485-3867-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Acknowledgments -- Preface -- 1. Digital Games and the Advertising Landscape: An Introduction -- 2. Advergames: A Definition -- 3. Advergames: History -- 4. Advergames: Effectiveness -- 5. The Procedural School: A Critical Analysis -- 6. Persuasion through Digital Games: A Theoretical Model -- 7. Persuasive Strategies for Advergames -- 8. A Case Study: Tem de Tank -- Conclusions -- About the Author -- Index
Record Nr. UNINA-9910348216203321
Hera Teresa de la  
Baltimore, Maryland : , : Project Muse, , 2020
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Digital Play [[electronic resource] ] : The Interaction of Technology, Culture, and Marketing
Digital Play [[electronic resource] ] : The Interaction of Technology, Culture, and Marketing
Autore Kline Stephen
Pubbl/distr/stampa Montréal, : McGill-Queen's University Press, 2014
Descrizione fisica 1 online resource (378 p.)
Disciplina 338.4/77948
Altri autori (Persone) Dyer-WithefordNick
Soggetto topico Electronic books
Electronic games -- Social aspects
Electronic games industry
Video games - Social aspects
Video games - Economic aspects
Industries
Recreation & Sports
Business & Economics
Social Sciences
Soggetto genere / forma Electronic books.
ISBN 1-282-86116-6
9786612861161
0-7735-7106-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Pages:1 to 25; Pages:26 to 50; Pages:51 to 75; Pages:76 to 100; Pages:101 to 125; Pages:126 to 150; Pages:151 to 175; Pages:176 to 200; Pages:201 to 225; Pages:226 to 250; Pages:251 to 275; Pages:276 to 300; Pages:301 to 325; Pages:326 to 350; Pages:351 to 375; Pages:376 to 378
Record Nr. UNINA-9910450147503321
Kline Stephen  
Montréal, : McGill-Queen's University Press, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Digital Play [[electronic resource] ] : The Interaction of Technology, Culture, and Marketing
Digital Play [[electronic resource] ] : The Interaction of Technology, Culture, and Marketing
Autore Kline Stephen
Pubbl/distr/stampa Montréal, : McGill-Queen's University Press, 2014
Descrizione fisica 1 online resource (378 p.)
Disciplina 338.4/77948
Altri autori (Persone) Dyer-WithefordNick
Soggetto topico Electronic books
Electronic games -- Social aspects
Electronic games industry
Video games - Social aspects
Video games - Economic aspects
Industries
Recreation & Sports
Business & Economics
Social Sciences
ISBN 1-282-86116-6
9786612861161
0-7735-7106-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Pages:1 to 25; Pages:26 to 50; Pages:51 to 75; Pages:76 to 100; Pages:101 to 125; Pages:126 to 150; Pages:151 to 175; Pages:176 to 200; Pages:201 to 225; Pages:226 to 250; Pages:251 to 275; Pages:276 to 300; Pages:301 to 325; Pages:326 to 350; Pages:351 to 375; Pages:376 to 378
Record Nr. UNINA-9910783403303321
Kline Stephen  
Montréal, : McGill-Queen's University Press, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Digital Play [[electronic resource] ] : The Interaction of Technology, Culture, and Marketing
Digital Play [[electronic resource] ] : The Interaction of Technology, Culture, and Marketing
Autore Kline Stephen
Pubbl/distr/stampa Montréal, : McGill-Queen's University Press, 2014
Descrizione fisica 1 online resource (378 p.)
Disciplina 338.4/77948
Altri autori (Persone) Dyer-WithefordNick
Soggetto topico Electronic books
Electronic games -- Social aspects
Electronic games industry
Video games - Social aspects
Video games - Economic aspects
Industries
Recreation & Sports
Business & Economics
Social Sciences
ISBN 1-282-86116-6
9786612861161
0-7735-7106-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Pages:1 to 25; Pages:26 to 50; Pages:51 to 75; Pages:76 to 100; Pages:101 to 125; Pages:126 to 150; Pages:151 to 175; Pages:176 to 200; Pages:201 to 225; Pages:226 to 250; Pages:251 to 275; Pages:276 to 300; Pages:301 to 325; Pages:326 to 350; Pages:351 to 375; Pages:376 to 378
Record Nr. UNINA-9910814828303321
Kline Stephen  
Montréal, : McGill-Queen's University Press, 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The evolution and social impact of video game economics / / edited by Casey B. Hart
The evolution and social impact of video game economics / / edited by Casey B. Hart
Pubbl/distr/stampa Lanham, Maryland : , : Lexington Books, , 2017
Descrizione fisica 1 online resource (182 pages) : illustrations
Disciplina 794.815365
Collana Studies in New Media
Soggetto topico Video games - Economic aspects
Video games industry
ISBN 1-4985-4343-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Introduction / Casey B. Hart -- "Show me the money!" : shifting fields of capital in the global game industry / Casey O'Donnell -- Nintendo's retro revolution : commodified nostalgia and the virtual console / Steve Cuff and Christopher Terry -- Business models, planned obsolescence, externalities : examining the virtual hand of the video game industry / Mark D. Cruea -- Prestige : a cyclical act for consumer control / Brent Kice -- Free-to-play? : considering the interaction of functional factors in video game design influencing the economic effectiveness of microtransactions / Casey B. Hart -- P(l)aying pretty : consuming fairy tales and device applications / Emma Whatman -- Playing with and against microtransactions : the discourses of microtransactions acceptance and rejection in mainstream video games / Jan Ovelch -- Smart players and happy consumers : effects of game characteristics and player emotional experiences on in-app ad responses / Hsuan-Yi Chou and Shaojung Sharon Wang -- Gold farming in China and in Western academia, journalism, and fiction / Bjarke Liboriussen -- About the editor and contributors.
Record Nr. UNINA-9910792909503321
Lanham, Maryland : , : Lexington Books, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The evolution and social impact of video game economics / / edited by Casey B. Hart
The evolution and social impact of video game economics / / edited by Casey B. Hart
Pubbl/distr/stampa Lanham, Maryland : , : Lexington Books, , 2017
Descrizione fisica 1 online resource (182 pages) : illustrations
Disciplina 794.815365
Collana Studies in New Media
Soggetto topico Video games - Economic aspects
Video games industry
ISBN 1-4985-4343-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Introduction / Casey B. Hart -- "Show me the money!" : shifting fields of capital in the global game industry / Casey O'Donnell -- Nintendo's retro revolution : commodified nostalgia and the virtual console / Steve Cuff and Christopher Terry -- Business models, planned obsolescence, externalities : examining the virtual hand of the video game industry / Mark D. Cruea -- Prestige : a cyclical act for consumer control / Brent Kice -- Free-to-play? : considering the interaction of functional factors in video game design influencing the economic effectiveness of microtransactions / Casey B. Hart -- P(l)aying pretty : consuming fairy tales and device applications / Emma Whatman -- Playing with and against microtransactions : the discourses of microtransactions acceptance and rejection in mainstream video games / Jan Ovelch -- Smart players and happy consumers : effects of game characteristics and player emotional experiences on in-app ad responses / Hsuan-Yi Chou and Shaojung Sharon Wang -- Gold farming in China and in Western academia, journalism, and fiction / Bjarke Liboriussen -- About the editor and contributors.
Record Nr. UNINA-9910823106303321
Lanham, Maryland : , : Lexington Books, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Games of empire [[electronic resource] ] : global capitalism and video games / / Nick Dyer-Witheford and Greig de Peuter
Games of empire [[electronic resource] ] : global capitalism and video games / / Nick Dyer-Witheford and Greig de Peuter
Autore Dyer-Witheford Nick <1951->
Pubbl/distr/stampa Minneapolis, : University of Minnesota Press, c2009
Descrizione fisica 1 online resource (336 p.)
Disciplina 794.8
Altri autori (Persone) De PeuterGreig
Collana Electronic mediations
Soggetto topico Video games - Social aspects
Video games - Economic aspects
Capitalism - Social aspects
Imperialism - Social aspects
Soggetto genere / forma Electronic books.
ISBN 0-8166-7051-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Game engine : labor, capital, machine -- Immaterial labor : a workers' history of videogaming -- Cognitive capitalism : electronic arts -- Machinic subjects : the XBOX and its rivals -- Gameplay : virtual/actual -- Banal war : full spectrum warrior -- Biopower play : world of warcraft -- Imperial city : grand theft auto -- New game? -- Games of multitude -- Exodus : the metaverse and the mines.
Record Nr. UNINA-9910459898103321
Dyer-Witheford Nick <1951->  
Minneapolis, : University of Minnesota Press, c2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui