Essentials of intellectual property / / Alexander I. Poltorak, Paul J. Lerner

• Autore: Poltorak Alexander (Alexander I.)
• Pubblicazione: Hoboken, NJ, : Wiley, c2011
• Edizione: 2nd ed.
• Descrizione fisica: 1 online resource (322 p.)
• Disciplina: 346.7304/8
• Soggetto topico: Intellectual property - United States; Intangible property - United States
• Classificazione: LAW050000
• Altri autori: LernerPaul (Paul J.)
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references and index.
• Nota di contenuto: ESSENTIALS of Intellectual Property: Law, Economics, and Strategy; Contents; Foreword to the Second Edition; Foreword to the First Edition; Preface: Intellectual Property: The Currency of the New Economy; Author's Note; Acknowledgments; About the Authors; Introduction: Setting the Stage; 1 The Big Three: Patents, Trademarks, and Copyrights; 2 The Supporting Players: Other Types of IP - Trade Secrets and Know-How, Mask Works, and Noncompetition and Nondisclosure Agreements; 3 Protecting the Fruits of Your Research and Development ; 4 Know What You Have (IP Audit) and What the Other Guy Has (Competitive Intelligence)5 What Is It Worth? Putting a Value on Intellectual Property; 6 Make More Money by Sharing (Licensing); 7 Corporate Officers and Directors Beware: You Can Be Liable for Mismanaging Intellectual Property; 8 Enforcing Your Rights; 9 The Fundamental Things Apply, As Time Goes By: Intellectual Property in Cyberspace; 10 The Patent Portfolio and Its Effect on Stock Price; 11 How the Courts Have Changed the Patent Law; 12 Patent Reform; Appendixes; Bibliography; Further Reading; Index
• Sommario/riassunto: The definitive primer on intellectual property for business professionals, non-IP attorneys, entrepreneurs, and inventors Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, the Second Edition of this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and case law in intellectual property.Presents fundamentals of patents, trademarks, copyrights, trade secrets and other less-know forms of IP, such as registered design and mask worksCovers important concepts
• Titolo autorizzato: Essentials of intellectual property
• ISBN: 1-118-98380-7; 1-62198-437-0; 1-283-02631-7; 9786613026316; 1-118-00993-2
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910139212803321
• Lo trovi qui: Univ. Federico II