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Event policy : from theory to strategy / / Malcolm Foley, David McGillivray and Gayle McPherson



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Autore: Foley Malcolm Visualizza persona
Titolo: Event policy : from theory to strategy / / Malcolm Foley, David McGillivray and Gayle McPherson Visualizza cluster
Pubblicazione: London ; ; New York, : Routledge, 2012
Edizione: 1st ed.
Descrizione fisica: vi, 198p. ; : ill
Disciplina: 394.2
394.2068
Soggetto topico: Special events - Planning
Special events - Management
Altri autori: McGillivrayDavid  
McPhersonGayle <1968->  
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references and index.
Nota di contenuto: pt. 1. Event policy rationales -- pt. 2. Event policy formations -- pt. 3. Event policy implementations.
Sommario/riassunto: As the event management field expands, there has been an emergence of a distinctive 'events' policy field of study and a need for more advanced texts that look at this subject with a multidisciplinary research and theoretical orientation. Events Policy: From Theory to Strategy is the first text to embrace this new direction in the field of events management.
Titolo autorizzato: Event policy  Visualizza cluster
ISBN: 1-315-55892-0
1-136-65519-0
1-283-46013-0
9786613460134
1-136-65520-4
0-203-80642-5
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910809319603321
Lo trovi qui: Univ. Federico II
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