Counterfeiting and Piracy [[electronic resource] ] : A Comprehensive Literature Review / / by Ludovica Cesareo

• Autore: Cesareo Ludovica
• Pubblicazione: Cham : , : Springer International Publishing : , : Imprint : Springer, , 2016
• Edizione: 1st ed. 2016.
• Descrizione fisica: 1 online resource (74 p.)
• Disciplina: 364.1
• Soggetto topico: Trade; Business; Commerce; Law and economics; Mass media; Law; Market research; Ethics; Law and Economics; IT Law, Media Law, Intellectual Property; Market Research/Competitive Intelligence
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references at the end of each chapters.
• Nota di contenuto: 1 Introduction -- 2 The complexity of the counterfeiting and piracy phenomena: a 1980-2015 literature review -- 3 Research methodology -- 4 Figures and trends in the academic research on counterfeiting and piracy -- 5 Content analysis and categorization: towards a systematization of the literature on counterfeiting and piracy -- 6 Discussion, managerial implications, current and future research -- 7 Conclusion.
• Sommario/riassunto: This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over a thirty-five year time span (1980–2015) in order to highlight the main trends in the illicit trade literature, propose suggestions for managers battling against illicit trade, and provide a starting point for future research. Counterfeiting and piracy, i.e., the violation of intellectual property rights (IPRs), including trademarks, copyright, and patents, have been investigated across a multitude of fields, from ethics to marketing, from law to business, from criminology to psychology. While the number of contributions has been substantial, research on both demand and supply has been fragmented and has at times yielded contradictory results. In addition, the lack of an extensive, interdisciplinary, and up-to-date literature review has made it hard to fully understand what aspects of the phenomenon need further clarification in order to stem consumer demand and provide meaningful suggestions to companies combatting illicit trade daily. A systematization of the existing literature is absolutely paramount and this need is fully met by this book.
• Titolo autorizzato: Counterfeiting and Piracy
• ISBN: 3-319-25357-3
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910254936003321
• Lo trovi qui: Univ. Federico II
• Serie: SpringerBriefs in Business, . 2191-5482