Affective capitalism : for a critique of the political economy of affect

• Autore: Lee Hangwoo
• Pubblicazione: Singapore : , : Palgrave Macmillan, , 2024; ©2023
• Edizione: 1st ed.
• Descrizione fisica: 1 online resource (280 pages)
• Disciplina: 330.122019
• Nota di contenuto: Intro -- Acknowledgments -- Contents -- About the Author -- List of Figures -- List of Tables -- 1 Introduction -- 2 Affect and Capital: Discourse, General Intellect, and Affective Capitalism -- 1 Introduction -- 2 Discourse and Affect: The Conundrum of Social Constructivism -- 2.1 The Body and Affect -- 2.2 Affect and Contagion -- 3 Capital and Affect: Beyond Cognitive Capitalism -- 3.1 General Intellect and Capital -- 3.2 Capital and Affect -- 4 Conclusion -- References -- 3 Algorithms and Big Data: Surplus Value of Codes and Flows -- 1 Introduction -- 2 Surplus Value of Codes and Flows -- 2.1 General Intellect and the Surplus Value of Codes -- 2.2 Affect and the Surplus of Value of Flows -- 3 Capital and Labor in Affective Capitalism: Algorithms and Big Data -- 3.1 Content/Platform Algorithms -- 3.2 Open-Source Algorithms and Affective Derivatives -- 4 Conclusion -- References -- 4 Affect and Neuromarketing: The Affective Economy of Molecular Enslavement -- 1 Introduction -- 2 Affect and Reason -- 2.1 Somatic Markers and Emotional Memory -- 2.2 Suggestibility and Relational Ontology -- 3 Molecular Enslavement and Neuromarketing -- 3.1 Somatic Markers and the Affect Analysis: Face, Eyeballs, and Brainwave -- 3.2 Suggestibility and the Contagion of Affect -- 4 Conclusion -- References -- 5 Tarde, Affect, and Network Effect of Social Media -- 1 Introduction -- 2 Monadology and Affect Theory -- 2.1 Monad and Relational Force of Affect -- 2.2 Suggestibility and Non-Conscious Force of Affect -- 2.3 Ensemble and Virtual Force of Affect -- 3 Affect and the Network Effect -- 3.1 Mutual Possession and the Production of Network Effect -- 3.2 The Priming of Affect and the Appropriation of Network Effect -- 3.3 The Actual and the Virtual in the Network Effect -- 4 Conclusion -- References. ; 6 Algorithm and Affective Politics of Molecular Traversal: The Free Software Movement -- 1 Introduction -- 2 Affective Politics of Cooperation and Traversal -- 2.1 Relational Ontology and Affect of Cooperation -- 2.2 Virtuality and Affect of Becoming -- 3 The Affective Politics of the Free Software Movement -- 3.1 The Sharing of Algorithms and Affective Politics of Social Cooperation -- 3.2 Affective Politics of Molecular Traversal -- 4 Conclusion -- References -- 7 From Cloud to Crowds: Restoring Points of the Peer-to-Peer and Decentralized Internet -- 1 Introduction -- 2 The (De) Centralized Internet: Copyrights, Privacy, and Free Labor -- 2.1 The Centralized Web: From Crowd to Cloud -- 2.2 The Decentralizing Web: From Cloud to Crowd -- 3 The Restoring Points of the Decentralized Internet -- 3.1 Peer-to-Peer File-Sharing and Intellectual Property Rights -- 3.2 Peer-to-Peer Public Key Encryption and Privacy -- 3.3 Peer-to-Peer Cryptocurrency and Free Labor -- 4 Conclusion -- References -- 8 The Digital Democracy of Blockchain: Beyond Libertarianism to Commonism -- 1 Introduction -- 2 Blockchain and Digital Democracy -- 2.1 Libertarian Technological Determinism -- 2.2 Commonist Political Economy and Blockchain -- 3 The Common and Blockchain: FairCoop and FairCoin -- 3.1 FairCoop's Common Project -- 3.2 Self-Management of FairCoins -- 4 Conclusion -- References -- 9 Digital Rent and the Universal Basic Income: Social Distribution of "User-Created Value" -- 1 Introduction -- 2 "User Value Creation" and Network Effect -- 2.1 Global Tax and "User-Created Value" -- 2.2 Network Effect and Free Labor -- 3 Digital Labor and Basic Income -- 3.1 Digital Labor and the Production of Value -- 3.2 Labor and Universal Basic Income -- 4 Digital Rent and Universal Basic Income -- 4.1 Location-Specific Rent and Data Mining. ; 4.2 Corporate-Specific Rent and Public Equity Establishment -- 5 Conclusion -- References -- 10 From Structure to Affect: Molecular Sociology of Becoming -- 1 Introduction -- 2 Holistic Sociology and Social Determinism -- 3 Monad and Affect -- 3.1 Perception and Appetition, Belief and Desire, and Affect -- 3.2 The Infinite Enveloping Series, Mutual Possession, and Affect -- 3.3 Point of View, Body, and Affect -- 3.4 Difference, Ensemble, and Affect -- 4 Structure and Affect -- 4.1 Structure and Behavior -- 4.2 Structure and Assemblage -- 5 Conclusion -- References -- Index.
• Titolo autorizzato: Affective Capitalism
• ISBN: 981-9981-74-3
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910799218403321
• Lo trovi qui: Univ. Federico II