Chinese communication theory and research [[electronic resource] ] : reflections, new frontiers, and new directions / / edited by Wenshan Jia, Xing Lu, and D. Ray Heisey
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| Titolo: |
Chinese communication theory and research [[electronic resource] ] : reflections, new frontiers, and new directions / / edited by Wenshan Jia, Xing Lu, and D. Ray Heisey
|
| Pubblicazione: | Westport, Conn., : Ablex, 2002 |
| Descrizione fisica: | 1 online resource (299 p.) |
| Disciplina: | 302.2/0951 |
| Soggetto topico: | Communication - China |
| Altri autori: |
JiaWenshan <1961->
LuXing
HeiseyD. Ray
|
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Contents; Acknowledgments; Introduction: The Significance of Chinese Communication Theory and Research in a Glocalizing World; I State of the Field; 1 Communication Studies in China: State of the Art; 2 Intercultural/ Interpersonal Communication Research in China: A Preliminary Review; 3 Chinese Communication Theory and Practice: A Tier- Based Perspective; II Metatheoretical Critique; 4 A Critical Examination of the Eurocentric Representation of Chinese Communication; 5 Masculinity Index and Communication Style: An East Asian Perspective; III Theory and Research in Context |
| 6 Comparative Studies of Chinese and Western Rhetorics: Reflections and Challenges7 "The Assimilation of Western Learning": An Overlooked Area of Intercultural Communication; 8 Research on Chinese Communication Campaigns: A Historical Review; 9 Balancing Ideals and Interests: Toward a Chinese Perspective of Development Communication; 10 Chinese Health Communication in the Old and New Millennia; 11 What We Still Need to Know about Chinese Negotiation; 12 Advertising with Chinese Characteristics: The Development of Advertising in China, 1979- 1999; IV Challenges of Glocalization | |
| 13 The Interface Between Culture and Technology in Chinese Communication14 Computer- Mediated Communication: Internet Development and New Challenges in China; 15 The Essential Role of Chinese as the World's Leading Logographic Writing System in Global Communication; 16 Problems and Prospects of Chinese Communication Study; Index; About the Editors and Contributors | |
| Titolo autorizzato: | Chinese communication theory and research |
| ISBN: | 1-280-34888-7 |
| 9786610348886 | |
| 0-313-01188-5 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910780480503321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Advances in communication and culture.