LEADER 03353nam 22006014a 450 001 9910780480503321 005 20230607214354.0 010 $a1-280-34888-7 010 $a9786610348886 010 $a0-313-01188-5 035 $a(CKB)111087028192290 035 $a(EBL)3000850 035 $a(OCoLC)55497914 035 $a(SSID)ssj0000121471 035 $a(PQKBManifestationID)11135004 035 $a(PQKBTitleCode)TC0000121471 035 $a(PQKBWorkID)10111186 035 $a(PQKB)10482153 035 $a(MiAaPQ)EBC3000850 035 $a(Au-PeEL)EBL3000850 035 $a(CaPaEBR)ebr10023325 035 $a(CaONFJC)MIL34888 035 $a(EXLCZ)99111087028192290 100 $a20011003d2002 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aChinese communication theory and research$b[electronic resource] $ereflections, new frontiers, and new directions /$fedited by Wenshan Jia, Xing Lu, and D. Ray Heisey 210 $aWestport, Conn. $cAblex$d2002 215 $a1 online resource (299 p.) 225 1 $aAdvances in communication and culture 300 $aDescription based upon print version of record. 311 $a1-56750-655-0 320 $aIncludes bibliographical references and index. 327 $aContents; Acknowledgments; Introduction: The Significance of Chinese Communication Theory and Research in a Glocalizing World; I State of the Field; 1 Communication Studies in China: State of the Art; 2 Intercultural/ Interpersonal Communication Research in China: A Preliminary Review; 3 Chinese Communication Theory and Practice: A Tier- Based Perspective; II Metatheoretical Critique; 4 A Critical Examination of the Eurocentric Representation of Chinese Communication; 5 Masculinity Index and Communication Style: An East Asian Perspective; III Theory and Research in Context 327 $a6 Comparative Studies of Chinese and Western Rhetorics: Reflections and Challenges7 "The Assimilation of Western Learning": An Overlooked Area of Intercultural Communication; 8 Research on Chinese Communication Campaigns: A Historical Review; 9 Balancing Ideals and Interests: Toward a Chinese Perspective of Development Communication; 10 Chinese Health Communication in the Old and New Millennia; 11 What We Still Need to Know about Chinese Negotiation; 12 Advertising with Chinese Characteristics: The Development of Advertising in China, 1979- 1999; IV Challenges of Glocalization 327 $a13 The Interface Between Culture and Technology in Chinese Communication14 Computer- Mediated Communication: Internet Development and New Challenges in China; 15 The Essential Role of Chinese as the World's Leading Logographic Writing System in Global Communication; 16 Problems and Prospects of Chinese Communication Study; Index; About the Editors and Contributors 410 0$aAdvances in communication and culture. 606 $aCommunication$zChina 615 0$aCommunication 676 $a302.2/0951 701 $aJia$b Wenshan$f1961-$01568979 701 $aLu$b Xing$0857265 701 $aHeisey$b D. Ray$01568980 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910780480503321 996 $aChinese communication theory and research$93841511 997 $aUNINA