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| Titolo: |
Managing frontiers in competitive intelligence [[electronic resource] /] / edited by Craig S. Fleisher, David L. Blenkhorn
|
| Pubblicazione: | Westport, Conn., : Quorum Books, 2001 |
| Descrizione fisica: | 1 online resource (319 p.) |
| Disciplina: | 658.4/7 |
| Soggetto topico: | Business intelligence - Management |
| Competition | |
| Soggetto genere / forma: | Electronic books. |
| Altri autori: |
FleisherCraig S
BlenkhornDavid L
|
| Note generali: | A collection of 24 papers by the editors and other researchers. |
| Nota di bibliografia: | Includes bibliographical references (p. [297]-304) and index. |
| Nota di contenuto: | Contents; Preface; Acknowledgments; An Introduction to the Management and Practice of Competitive Intelligence (CI); Competitive Intelligence and Strategic Decision- Making at the Chief Executive Officer (CEO) Level; Reducing Vulnerability Through Counterintelligence; The Use of Counterintelligence, Security, and Countermeasures; Overview of Best Practices in Competitive Intelligence; Using the Internet for Gathering Competitive Intelligence; Analysis in Competitive Intelligence: Process, Progress, and Pitfalls; A Toolbox for Communicating Competitive Intelligence via the Internet |
| Using a Marketing Framework to Communicate Competitive Intelligence ResultsEffective Approaches to Assessing Competitive Intelligence Performance; Competitive Intelligence and the Management Accountant; Using Competitive Technical Intelligence Techniques to Complement Research- and-Development Processes; Applying Competitive Intelligence to Mergers and Acquisitions; New Product Development and Competitive Intelligence; The Need for Business Intelligence Tools to Provide Business Intelligence Solutions; Identifying Competitive Intelligence Priorities in Biotechnology | |
| Making Competitive Intelligence Work for the Small BusinessRe- Designing the Competitive Intelligence Capability within a Financial Institution; Competitive Intelligence in Service Industries; Information Technology: Enabling Competitive Intelligence Adoption in Small- to- Medium Enterprises; Corporate Community Culture and Counterintelligence; Understanding the Ethical Aspects of Competitive Intelligence; Competitive Intelligence and Organizational Change; The Future of Competitive Intelligence; Index; About the Editors and Contributors | |
| Titolo autorizzato: | Managing frontiers in competitive intelligence ![]() |
| ISBN: | 0-585-39319-2 |
| 1-280-86884-8 | |
| 9786610868841 | |
| 0-313-00105-7 | |
| Formato: | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910456044203321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |