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Autore: |
Brewster Ernest
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Titolo: |
Business relationship manager : careers in IT service management / / Ernest Brewster
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Pubblicazione: | Swindon, England : , : BCS, , 2014 |
©2014 | |
Edizione: | 1st edition |
Descrizione fisica: | 1 online resource (191 p.) |
Disciplina: | 658.4038 |
Soggetto topico: | Information technology - Management |
Management information systems | |
Relationship marketing - Management | |
Note generali: | Description based upon print version of record. |
Nota di bibliografia: | Includes bibliographical references and index. |
Nota di contenuto: | Cover; Advert Page; Copyright Page; CONTENTS; LIST OF FIGURES AND TABLES; AUTHOR; 1 INTRODUCTION; 2 INTRODUCTION TO BUSINESS RELATIONSHIP MANAGEMENT; 3 THE BUSINESS RELATIONSHIP MANAGER; GOALS AND OBJECTIVES; BRM RESPONSIBILITIES; SKILLS, COMPETENCIES AND KNOWLEDGE; INTERFACES AND DEPENDENCIES; 4 TOOLS, METHODS AND TECHNIQUES; STANDARDS; GOOD PRACTICE FRAMEWORKS, PROCEDURES AND PROCESSES; TOOLS AND INFORMATION; METRICS AND PERFORMANCE; 5 CAREER PROGRESSION AND RELATED ROLES; ORIGINS; CONTINUING PROFESSIONAL DEVELOPMENT (CPD); CAREER PROGRESSION - WHERE NEXT? |
6 A WEEK IN THE LIFE OF A BRM - A CASE STUDYCONTEXT; A WEEK IN THE LIFE; REFERENCES; INDEX; Advert Page; Back Cover | |
Sommario/riassunto: | Business relationship management (BRM) is crucial for building and maintaining strong relationships between a service provider and customer. This highly accessible introduction to the role of a BRM manager gives practical guidance to those new to the role or interested in getting a better understanding of what it entails. |
Titolo autorizzato: | Business relationship manager ![]() |
ISBN: | 1-78017-251-6 |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910791160903321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |