Social media [[electronic resource] ] : usage and impact / / edited by Hana S. Noor Al-Deen and John Allen Hendricks

• Pubblicazione: Lanham, : Lexington Books, c2012
• Descrizione fisica: 1 online resource (329 p.)
• Disciplina: 302.23/1
• Soggetto topico: Online social networks; Social media; Digital communications - Social aspects; Internet - Social aspects
• Altri autori: Noor Al-DeenHana S HendricksJohn Allen
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references and index.
• Nota di contenuto: pt. 1. Social media and social networking -- pt. 2. Social media and education -- pt. 3. Social media and strategic communication -- pt. 4. Social media and politics -- pt. 5. Social media and legal/ethical issues.
• Sommario/riassunto: Social Media: Usage and Impact, edited by Hana S. Noor Al-Deen and John Allen Hendricks, provides a comprehensive and scholarly analysis of social media while combining both the implementation and the effect of social media in various environments, including educational settings, strategic communication (which is often considered to be a merging of advertising and public relations), politics, and legal and ethical issues. All chapters constitute original research while using various research methodologies for analyzing and presenting significant information about so
• Titolo autorizzato: Social media
• ISBN: 1-283-32048-7; 9786613320483; 0-7391-6730-8
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910781594303321
• Lo trovi qui: Univ. Federico II