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The power of strategy innovation [[electronic resource] ] : a new way of linking creativity and strategic planning to discover great business opportunities / / Robert E. Johnston, Jr., J. Douglas Bate



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Autore: Johnston Robert E Visualizza persona
Titolo: The power of strategy innovation [[electronic resource] ] : a new way of linking creativity and strategic planning to discover great business opportunities / / Robert E. Johnston, Jr., J. Douglas Bate Visualizza cluster
Pubblicazione: New York, : AMACOM, c2003
Descrizione fisica: 1 online resource (305 p.)
Disciplina: 658.4/012
Soggetto topico: Strategic planning
Altri autori: BateJ. Douglas  
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references (p. 279-282) and index.
Nota di contenuto: Strategy meets innovation -- Strategy innovation is managing the future -- Strategy innovation is not strategic planning -- The discovery process -- The discovery process : the Moen story -- The discovery process : staging phase -- The discovery process : aligning phase -- The discovery process : exploring phase -- The discovery process : creating phase -- The discovery process : mapping phase -- Maximizing the discovery process -- Formalizing a strategy innovation system -- Epilogue: the future of strategy innovation.
Sommario/riassunto: Strategy Innovation: sound business planning meets your company's bold vision of the future.
Titolo autorizzato: The power of strategy innovation  Visualizza cluster
ISBN: 1-282-75956-6
9786612759567
0-8144-2749-9
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910780267503321
Lo trovi qui: Univ. Federico II
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