|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910780267503321 |
|
|
Autore |
Johnston Robert E |
|
|
Titolo |
The power of strategy innovation [[electronic resource] ] : a new way of linking creativity and strategic planning to discover great business opportunities / / Robert E. Johnston, Jr., J. Douglas Bate |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
New York, : AMACOM, c2003 |
|
|
|
|
|
|
|
ISBN |
|
1-282-75956-6 |
9786612759567 |
0-8144-2749-9 |
|
|
|
|
|
|
|
|
Descrizione fisica |
|
1 online resource (305 p.) |
|
|
|
|
|
|
Altri autori (Persone) |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
Description based upon print version of record. |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references (p. 279-282) and index. |
|
|
|
|
|
|
Nota di contenuto |
|
Strategy meets innovation -- Strategy innovation is managing the future -- Strategy innovation is not strategic planning -- The discovery process -- The discovery process : the Moen story -- The discovery process : staging phase -- The discovery process : aligning phase -- The discovery process : exploring phase -- The discovery process : creating phase -- The discovery process : mapping phase -- Maximizing the discovery process -- Formalizing a strategy innovation system -- Epilogue: the future of strategy innovation. |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
Strategy Innovation: sound business planning meets your company's bold vision of the future. |
|
|
|
|
|
|
|