Saving the world [[electronic resource] ] : a brief history of communication for development and social change / / Emile G. McAnany
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| Autore: |
McAnany Emile G
|
| Titolo: |
Saving the world [[electronic resource] ] : a brief history of communication for development and social change / / Emile G. McAnany
|
| Pubblicazione: | Urbana, : University of Illinois Press, c2012 |
| Descrizione fisica: | 1 online resource (202 p.) |
| Disciplina: | 338.9001/4 |
| Soggetto topico: | Communication in economic development - History |
| Communication in rural development - History | |
| Communication in social action - History | |
| Mass media - Social aspects - History | |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references (p. [157-168]) and index. |
| Nota di contenuto: | Communication in the lives of the globe -- Saving the world : beginning of communication for development -- Globalization, discourse and development communication : Unesco as prime mover -- Communication for development : does it work? -- Rethinking the paradigm : the dependency phase -- Another paradigm : participatory communication -- Paradigm for a new millennium : social entrepreneurship -- Past, present and future : an agenda for 2015 and beyond -- The future : some final thoughts. |
| Sommario/riassunto: | Drawing on the pioneering works of Daniel Lerner, Everett Rogers, and Wilbur Schramm as well as his own personal experiences in the field, McAnany builds a new, historically cognizant paradigm of communication for development and social change for the future that supplements technology with social entrepreneurship. |
| Titolo autorizzato: | Saving the world |
| ISBN: | 0-252-09387-9 |
| 1-283-99350-3 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910779464803321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
History of communication.