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Algorithms of oppression : how search engines reinforce racism / / Safiya Umoja Noble



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Autore: Noble Safiya Umoja Visualizza persona
Titolo: Algorithms of oppression : how search engines reinforce racism / / Safiya Umoja Noble Visualizza cluster
Pubblicazione: New York, NY : , : New York University Press, , [2018]
©2018
Descrizione fisica: 1 online resource (xv, 229 pages) : illustrations
Disciplina: 025.04252
Soggetto topico: Internet searching - Social aspects
Computer algorithms - Social aspects
Search engines - Sociological aspects
Discrimination
Soggetto genere / forma: Electronic books.
Classificazione: LB 31960
Nota di bibliografia: Includes bibliographical references and index.
Nota di contenuto: Acknowledgments -- Introduction -- 1. A Society, Searching -- 2. Searching for Black Girls -- 3. Searching for People and Communities -- 4. Searching for Protections from Search Engines -- 5. The Future of Knowledge in the Public -- 6. The Future of Information Culture -- Conclusion -- Epilogue -- Notes -- References -- Index -- About the Author
Sommario/riassunto: A revealing look at how negative biases against women of color are embedded in search engine results and algorithms Run a Google search for “black girls”—what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls,” the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society.In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities. Data discrimination is a real social problem; Noble argues that the combination of private interests in promoting certain sites, along with the monopoly status of a relatively small number of Internet search engines, leads to a biased set of search algorithms that privilege whiteness and discriminate against people of color, specifically women of color.Through an analysis of textual and media searches as well as extensive research on paid online advertising, Noble exposes a culture of racism and sexism in the way discoverability is created online. As search engines and their related companies grow in importance—operating as a source for email, a major vehicle for primary and secondary school learning, and beyond—understanding and reversing these disquieting trends and discriminatory practices is of utmost importance.An original, surprising and, at times, disturbing account of bias on the internet, Algorithms of Oppression contributes to our understanding of how racism is created, maintained, and disseminated in the 21st century.
Titolo autorizzato: Algorithms of oppression  Visualizza cluster
ISBN: 1-4798-3364-9
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910480001703321
Lo trovi qui: Univ. Federico II
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