Vai al contenuto principale della pagina
Titolo: | Managing frontiers in competitive intelligence [[electronic resource] /] / edited by Craig S. Fleisher, David L. Blenkhorn |
Pubblicazione: | Westport, Conn., : Quorum Books, 2001 |
Descrizione fisica: | 1 online resource (319 p.) |
Disciplina: | 658.4/7 |
Soggetto topico: | Business intelligence - Management |
Competition | |
Soggetto genere / forma: | Electronic books. |
Altri autori: | FleisherCraig S BlenkhornDavid L |
Note generali: | A collection of 24 papers by the editors and other researchers. |
Nota di bibliografia: | Includes bibliographical references (p. [297]-304) and index. |
Nota di contenuto: | Contents; Preface; Acknowledgments; An Introduction to the Management and Practice of Competitive Intelligence (CI); Competitive Intelligence and Strategic Decision- Making at the Chief Executive Officer (CEO) Level; Reducing Vulnerability Through Counterintelligence; The Use of Counterintelligence, Security, and Countermeasures; Overview of Best Practices in Competitive Intelligence; Using the Internet for Gathering Competitive Intelligence; Analysis in Competitive Intelligence: Process, Progress, and Pitfalls; A Toolbox for Communicating Competitive Intelligence via the Internet |
Using a Marketing Framework to Communicate Competitive Intelligence ResultsEffective Approaches to Assessing Competitive Intelligence Performance; Competitive Intelligence and the Management Accountant; Using Competitive Technical Intelligence Techniques to Complement Research- and-Development Processes; Applying Competitive Intelligence to Mergers and Acquisitions; New Product Development and Competitive Intelligence; The Need for Business Intelligence Tools to Provide Business Intelligence Solutions; Identifying Competitive Intelligence Priorities in Biotechnology | |
Making Competitive Intelligence Work for the Small BusinessRe- Designing the Competitive Intelligence Capability within a Financial Institution; Competitive Intelligence in Service Industries; Information Technology: Enabling Competitive Intelligence Adoption in Small- to- Medium Enterprises; Corporate Community Culture and Counterintelligence; Understanding the Ethical Aspects of Competitive Intelligence; Competitive Intelligence and Organizational Change; The Future of Competitive Intelligence; Index; About the Editors and Contributors | |
Titolo autorizzato: | Managing frontiers in competitive intelligence |
ISBN: | 0-585-39319-2 |
1-280-86884-8 | |
9786610868841 | |
0-313-00105-7 | |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910456044203321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |