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Sales ethics : how to sell effectively while doing the right thing / / Alice Alessandri and Alberto Aleo



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Autore: Alessandri Alice Visualizza persona
Titolo: Sales ethics : how to sell effectively while doing the right thing / / Alice Alessandri and Alberto Aleo Visualizza cluster
Pubblicazione: New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2015
Edizione: First edition.
Descrizione fisica: 1 online resource (240 p.)
Disciplina: 174.4
Soggetto topico: Selling - Moral and ethical aspects
Business ethics
Soggetto non controllato: customer relationship
effectiveness
negotiation technique
reciprocity
Sales Ethics
sales strategy
trust
value
well-being
Persona (resp. second.): AleoAlberto
Note generali: Description based upon print version of record.
Nota di bibliografia: Includes bibliographical references (pages 205-208) and index.
Nota di contenuto: 1. Why read a book on sales ethics? -- 2. The key concepts in sales ethics -- 3. The economic theories underlying sales ethics -- 4. Preparing for negotiations -- 5. The phases of sales ethics -- Conclusions: the second step -- FAQ: Our answers to your questions -- References -- Bibliography -- Index.
Sommario/riassunto: Do ethics pay? In an attempt to answer this question, the authors analyze the economic theories that might rehabilitate ethics in the world of sales and turn them into an effective tool for conducting negotiations. This book proposes a bottom-up approach that starts from an analysis of sales activities to build a business style that, if adopted by an entire organization, can make a difference, thus enhancing the company's success. Italian culture provides a backdrop to the book; the authors reinterpret the particular nature of the country's economic and social fabric and integrate this in an approach to business that can create authentic relationships, shared prosperity, and quality of life across other cultures. Sale Ethics stimulates the development of a self-entrepreneurial mindset that is useful in any field, and provides a simple and effective method of capitalizing on your own talents while respecting others and at the same time garnering the rewards of ethical behavior.
Titolo autorizzato: Sales ethics  Visualizza cluster
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910788279103321
Lo trovi qui: Univ. Federico II
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Serie: Giving voice to values on business ethics and corporate social responsibility collection. . 2333-8814