The ideological octopus : an exploration of television and its audience / / Justin Lewis
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| Autore: |
Lewis Justin <1958-, >
|
| Titolo: |
The ideological octopus : an exploration of television and its audience / / Justin Lewis
|
| Pubblicazione: | London : , : Routledge, , 2013 |
| Descrizione fisica: | 1 online resource (230 pages) |
| Disciplina: | 302.2345 |
| Soggetto topico: | Television viewers - Psychology |
| Television - Psychological aspects | |
| Soggetto genere / forma: | Electronic books. |
| Note generali: | First published in 1991. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Preface Part 1 1. An Introduction to the TV Audience 2. Rethinking Audience 3. The New Audience Research 4. Gathering Evidence Part 2 5. Two Empirical Studies 6. Behind the News 7. The Power of the Popular Television: The Case of Cosby 8. Conclusion |
| Sommario/riassunto: | Originally published in 1991, this introduction to studying the television audience discusses developments in semiology and cultural studies and their contribution to our understanding of the power of television. |
| Titolo autorizzato: | The ideological octopus |
| ISBN: | 0-203-37989-6 |
| 1-138-98944-4 | |
| 1-135-04281-0 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910452640303321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Routledge library editions. Television.