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Titolo: |
Consumer culture : selected essays / / edited by Gjoko Muratovski
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Pubblicazione: | Bristol : , : Intellect, , 2016 |
Descrizione fisica: | 1 online resource (226 p.) |
Disciplina: | 381.3 |
Soggetto topico: | Consumption (Economics) - Social aspects |
Consumer behavior | |
Culture - Economic aspects | |
Soggetto genere / forma: | Electronic books. |
Persona (resp. second.): | MuratovskiGjoko |
Note generali: | Description based upon print version of record. |
Nota di contenuto: | Cover; Half Title; Title; Copyright; Contents; Consumer Culture: An Introduction; Chapter 1 Icons of Popular Culture: Religious Dimensions of Branding; Chapter 2: Business, National Identities and International Politics: The Role of Built Environments and Architectural Propaganda in Nation Branding ; Chapter 3: Race, Advertisements and YouTube: Identity and Nationality; Chapter 4: The Use of Gold Rush Nostalgia on Wine Labels: Brief History of New Zealand's Central Otago Wine Region; Chapter 5: Mad Men and Women: Construction and Management of Advertising Executives in Popular Culture |
Chapter 6: The Big Earn: A Study of Criminal Business Enterprises in Popular CultureChapter 7: Brand IKEA in a Global Cultural Economy: A Case Study; Chapter 8: The 'Good' Corporation: The Uneasy Relationship Between Reputation and Responsibility; Chapter 9: Acceleration in Consumerism, Technology and Sustainability; Notes on Contributors; Back Cover | |
Titolo autorizzato: | Consumer culture ![]() |
ISBN: | 1-78320-548-2 |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910466215003321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |