Pimp my site [[electronic resource] ] : the DIY guide to SEO, search marketing, social media and online PR / / Paula Wynne

• Autore: Wynne Paula
• Pubblicazione: West Sussex, : Capstone Publishing, 2012
• Edizione: 1st edition
• Descrizione fisica: 1 online resource (276 p.)
• Disciplina: 658.872
• Soggetto topico: Internet marketing; Web sites - Abstracting and indexing
• Soggetto genere / forma: Electronic books.
• Note generali: Includes index.
• Nota di contenuto: Pimp my Site; Contents; Acknowledgements; Foreword; Introduction; Day 1: Digital Marketing; Day 2: Keywords; Day 3: Keyword Tools; Day 4: SEO; Day 5: Marketing Tools; Day 6: Online Marketing; Day 7: Video Marketing; Day 8: Social Networking; Day 9: Social Media Tools; Day 10: PR; Day 11: PR Tools; Day 12: Email Marketing; Day 13: Email Marketing Tools; Day 14: The End of the Beginning; Jargon Buster; Useful Resources; About the Expert Panel; About Paula Wynne; More Praise for Pimp My Site; Index
• Sommario/riassunto: A complete course in do-it-yourself digital marketing in 14 bite-sized lessons The global recession has sent tens of millions scrambling for alternative employment opportunities, and a great many of them have taken the leap into becoming their own bosses. As a result there is a crying need among small business startups, entrepreneurs, and independents working on a shoestring for expert guidance on marketing themselves and their businesses online. Pimp My Site fills that void. It is a complete, do-it-yourself toolkit structured as a fourteen-day course. Rather than fry readers'
• Titolo autorizzato: Pimp my site
• ISBN: 1-280-67572-1; 9786613652652; 0-85708-250-7
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910461507703321
• Lo trovi qui: Univ. Federico II