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Autore: | Wilson Steven R (Steven Robert), <1960-> |
Titolo: | Seeking and resisting compliance [[electronic resource] ] : why people say what they do when trying to influence others / / Steven R. Wilson |
Pubblicazione: | Thousand Oaks, Calif. ; ; London, : SAGE, c2002 |
Descrizione fisica: | 1 online resource (xii, 393 p.) |
Disciplina: | 153.852 |
Soggetto topico: | Persuasion (Psychology) |
Influence (Psychology) | |
Communication - Psychological aspects | |
Note generali: | Description based upon print version of record. |
Nota di bibliografia: | Includes bibliographical references (p. 349-376) and indexes. |
Nota di contenuto: | Cover; Contents; Preface; 1 - What Is Persuasive Message Production?; 2 - The Traditional Approach to Message Analysis; 3 - Alternative Approaches to Message Analysis; 4 - The First Generation; 5 - The Second Generation; 6 - Discourse Perspectives on Persuasive Message Production; 7 - Cognitive Perspectives on Persuasive Message Production; 8 - Producing Persuasive Messages in Context; 9 - The Future of Theory and Research on Persuasive Message Production; References; Author Index; About the Author |
Sommario/riassunto: | This title provides a solid foundation for the theory and research surveys. The book focuses solely on how people produce rather than respond to, persuasive messages. |
Titolo autorizzato: | Seeking and resisting compliance |
ISBN: | 1-5063-2079-1 |
1-322-41548-X | |
0-7619-0523-5 | |
1-4522-6435-X | |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910779216403321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |