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Titolo: |
Organizational learning and industrial marketing [[electronic resource] /] / guest editor, G. Thomas M. Hult
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Pubblicazione: | Bradford, England, : Emerald Group Publishing, c2002 |
Descrizione fisica: | 1 online resource (100 p.) |
Disciplina: | 658.3124 |
Soggetto topico: | Industrial marketing |
Organizational learning | |
Soggetto genere / forma: | Electronic books. |
Altri autori: |
HultG. Tomas M
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Note generali: | Description based upon print version of record. |
Nota di contenuto: | Contents; Abstracts and keywords; Guest editorial; Managing the market learning process; Market-based success, organizational routines, and unlearning; Managing the paradox of inter-firm learning; A longitudinal study of the learning climate and cycle time in supply chains; Internet currency |
Sommario/riassunto: | About the Guest Editor G. Tomas M. Hult is Director of the InternationalBusiness Center (e-mail: hult@msu.edu; www.globaledge.org) andAssociate Professor of Marketing and Supply Chain Management in the EliBroad Graduate School of Management at Michigan State University. |
Titolo autorizzato: | Organizational learning and industrial marketing ![]() |
ISBN: | 1-280-47921-3 |
9786610479214 | |
1-84544-668-2 | |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910449705003321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |