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Autore: |
Nelson Stephen L. <1959->
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Titolo: |
MBA's guide to the Internet / / Stephen L. Nelson, Pat Coleman
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Pubblicazione: | Redmond, Wash., : Redmond Technology Press, c2000 |
Descrizione fisica: | xxxiii, 675 p. : ill |
Soggetto topico: | Internet marketing |
Web sites - Management | |
Small business - Computer network resources | |
Electronic commerce | |
Altri autori: |
ColemanPat
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Note generali: | "The Essential Internet Reference for Business Professionals". |
Includes index. | |
Nota di contenuto: | Cover -- Preliminaries -- Contents at a Glance -- Contents -- Introduction -- Part 1: QuickPrimers â„¢ -- Chapter 1: Understanding the Internet -- Chapter 2: Connecting to the Internet -- Chapter 3: Using Internet Explorer -- Chapter 4: Using Outlook Express -- Chapter 5: Newsgroups and Mailing Lists -- Chapter 6: Reviewing the Other Internet Services -- Chapter 7: Privacy and Security on the Internet -- Part 2: Internet Business Resources -- Chapter 8: Internet Search Services -- Chapter 9: Using Fee=-Based Internet Business Information Resources -- Chapter 10: Using Free Internet Business Resources -- Chapter 11: Using Government Web Resources -- Chapter 12: Using Wireless and E-Mail Services -- Part 3: Internet Business Projects -- Chapter 13: Setting Up a Web Site Using FrontPage -- Chapter 14: Publishing Powerpoint Presentations to the Web -- Chapter 15: Setting Up a Web Store -- Chapter 16: Setting Up an Intranet -- Chapter 17: Publishing an E-Mail Newsletter -- Chapter 18: Using the Internet for Recruiting and Job Searching -- Chapter 19: Setting Up and Using Online Banking -- Chapter 20: Setting Up and Using Online Investing -- Part 4: Appendixes -- Appendix A: Using Netscape Navigator and Messenger -- Appendix B: Using Internet Explorer Macintosh Edition -- Appendix C: Using Outlook Express Macintosh Edition -- Glossary -- Index -- Electronic Edition Details. |
Sommario/riassunto: | Beginning with fast-paced but thorough tutorials of the basics of working with the Internet, this guide gives the executive user an overview of Web browsing, the Internet's architecture, e-mail, newsgroups, and FTP (File Transfer Protocol) servers. Ways to use these tools to perform business research and techniques for using online business and government resources are discussed. |
Titolo autorizzato: | MBA's guide to the Internet ![]() |
Formato: | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910813452903321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |