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Autore: | Ofori Kofi Asiedu |
Titolo: | When being no. 1 is not enough [[electronic resource] ] : the impact of advertising practices on minority-owned & minority-formatted broadcast stations / / a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator |
Pubblicazione: | Washington, D.C. : , : Office of Communications Business Opportunities, Federal Communications Commission, , 2001 |
Edizione: | Last reviewed/updated: 2001-07-09. |
Descrizione fisica: | 1 online resource : illustrations |
Soggetto topico: | Minorities in broadcasting - United States |
Taxation of advertising - United States | |
Radio advertising - United States | |
Television advertising - United States | |
African American consumers | |
Hispanic American consumers | |
Note generali: | Title from the Synopsis page; description based on screen of 2001-08-11. |
"FCC presented with adverstising study which reveals a tale of two systems; study shows broadcasters serving the minority community earn less per listener." | |
Nota di bibliografia: | Includes bibliographical references. |
Altri titoli varianti: | When being no. 1 is not enough |
Titolo autorizzato: | When being no. 1 is not enough |
Formato: | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione: | Inglese |
Record Nr.: | 9910699516803321 |
Lo trovi qui: | Univ. Federico II |
Opac: | Controlla la disponibilità qui |