1.

Record Nr.

UNINA9910699516803321

Autore

Ofori Kofi Asiedu

Titolo

When being no. 1 is not enough [[electronic resource] ] : the impact of advertising practices on minority-owned & minority-formatted broadcast stations / / a report prepared by the Civil Rigts Forum on Communications Policy ; Kofi Asiedu Ofori, principal investigator

Pubbl/distr/stampa

Washington, D.C. : , : Office of Communications Business Opportunities, Federal Communications Commission, , 2001

Edizione

[Last reviewed/updated: 2001-07-09.]

Descrizione fisica

1 online resource : illustrations

Soggetti

Minorities in broadcasting - United States

Taxation of advertising - United States

Radio advertising - United States

Television advertising - United States

African American consumers

Hispanic American consumers

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Title from the Synopsis page; description based on screen of 2001-08-11.

"FCC presented with adverstising study which reveals a tale of two systems; study shows broadcasters serving the minority community earn less per listener."

Nota di bibliografia

Includes bibliographical references.